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Lever Opens Senior Product Marketing Manager Position

ArchIntel

According to Lever’s LinkedIn post, the successful applicant will work with a cross-functional team to develop new customer- and value-oriented content, including thought leadership collateral and sales enablement tools. The applicant will also do research on market trends and work with other departments to launch new products.

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6 Important Social Selling Mistakes to Avoid

Zoominfo

Consider this scenario: You reach out to a prospect and begin to ask them questions about their business – but the answers to these questions are readily available on their profile. Learn as much as you can about a prospect before you engage with them. Look over their profile and collect relevant information.

Profiling 233
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Top 10 Social Selling Tools for the Modern Sales Rep

Zoominfo

With this Chrome extension plugin, you get access to a prospect’s direct phone numbers and email addresses from ZoomInfo’s B2B database when you view their LinkedIn profile. While in the profile, with one click you can export the prospect to Salesforce or Outreach, or send them a direct email. What can you learn?

Sales 100
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Owler Launches Owler Max, the Ultimate Sales Companion Tool to Empower Sales Professionals

Owler

Owler Max is a fresh sales enablement offering providing actionable insights on target accounts, allowing sales professionals to work faster and smarter. The platform slashes sales research time, providing sales teams with up-to-date data, insights, and business news all in one place - on Owler’s Max platform.

Sales 59
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Updates from Owler Q1 2021

Owler

This means for the first time you will be able to do very broad industry or location tracking like all companies in San Francisco or all companies in Sales Enablement, receive dynamic real-time updates, and more easily follow the companies that matter to you. Learn more about Kaptio ? Learn more about TrestleTree

Travel 103
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7-Step DIY Data Segmentation For Account-Based Marketing

Zoominfo

Most of the time, you don’t actually have to spend much time sorting out your Ideal Customer Profile (ICP) , because it already exists within your own customer data. The best way to learn about their experience is by communicating directly with customers who represent each persona. Who are your best customers?

Marketing 218
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Artificial Intelligence for Sales: What You Need to Know for 2022

Owler

What Is Artificial Intelligence and Machine Learning? Sales heavily rely on human intuition, so when artificial intelligence (AI) enters the conversation, it’s only natural for salespeople to question its effectiveness. It refers to several technologies, including machine learning (ML) and natural language processing (NLP).

Sales 52