Owler

AUGUST 18, 2022

What Is Artificial Intelligence and Machine Learning? Sales heavily rely on human intuition, so when artificial intelligence (AI) enters the conversation, it’s only natural for salespeople to question its effectiveness. It refers to several technologies, including machine learning (ML) and natural language processing (NLP).

Sales 52

Sales Intelligence Intelligence Algorithm 52

Alpha Sense BI

APRIL 26, 2024

With the right competitor monitoring tool in place, you can automate and systematize your research while leveraging advanced analytics capabilities to gain deep, actionable insights. Contact the AlphaSense team to learn more. Cost: Pricing for Klue is not publicly listed.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

Zoominfo

FEBRUARY 3, 2021

My research landed me squarely on Bizo, a company that once aspired marketers to “precisely target business people by specific business demographic criteria.” I decided to dig deeper to learn about the limitations in digital advertising — and specifically, audience solutions. I thought: “ We have all of this data. The results?

Innovation 246

Innovation Sales Enablement Profiling Education 246

Zoominfo

JULY 14, 2023

Today’s business buyers are better informed than ever before, armed with an endless list of research options that can help them make an educated purchase decision. To define your target audience, you need to conduct market research to better understand the needs of your potential customers. Finally, test and learn.

Marketing 130

Marketing Marketing Sales Research 130

Zoominfo

FEBRUARY 3, 2021

My research landed me squarely on Bizo, a company that once aspired marketers to “precisely target business people by specific business demographic criteria.” I decided to dig deeper to learn about the limitations in digital advertising — and specifically, audience solutions. I thought: “ We have all of this data. The results?

Innovation 130

Innovation Sales Enablement Profiling Education 130

CXL

JUNE 2, 2022

Learn why they worked and how to apply them to your business. How iRidium used audience targeting, networking, and activation to land 34 new sales opportunities. But by targeting their ideal customer profile (ICP) , delivering on their needs, and following up, they still exceeded their goals. Results of iRidium’s ABM efforts.

Marketing 87

Marketing Marketing Predictive Analytics Sales 87

Zoominfo

JULY 13, 2021

Research by Gartner shows that Conversation Intelligence is the sales tech solution category with the highest impact and highest satisfaction rates. Signals we generate come from all over: intent from research on the B2B web, executive changes, funding alerts, website chats, and emails, to name a few.

Intelligence 130

Intelligence Intelligence Marketing Marketing 130

ArchIntel

MAY 26, 2021

cybersecurity industry must learn to keep up. Executive Profile: Matt Krumholz, Senior Competitive Intelligence Manager at Splunk. As senior manager, Krumholz oversees research efforts and the presentation of data about key security portfolio competitors. Matt Krumholz Senior Manager Splunk. Tim Bedard Senior Director ForgeRock.

Alliance 104

Alliance Competitive Intelligence Profiling Competitive 104

Zoominfo

JULY 13, 2021

Research by Gartner shows that Conversation Intelligence is the sales tech solution category with the highest impact and highest satisfaction rates. Signals we generate come from all over: intent from research on the B2B web, executive changes, funding alerts, website chats, and emails, to name a few.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70