Alpha Sense BI

MARCH 1, 2024

Generative artificial intelligence (genAI)—it’s seemingly ubiquitous, from its ascending market evaluation (reaching a $1.3 But some industry leaders are still unsure of how this technology can help them, their team, and operations—in other words, what is the ROI of genAI in market intelligence ? to its potential limitations.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. Go check it out!

Marketing 220

Marketing Marketing Travel Education 220

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. sales, product development team, marketing team).

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

ArchIntel

OCTOBER 6, 2021

The eLearning market in the United States is expected to grow by $21.64 billion between 2020 to 2024, according to a study by market research firm Technavio. Also helping propel the emerging sector’s growth is today’s evolved learning and education landscape, the report said. higher education.

Marketing 104

Marketing Marketing Education Profiling 104

Zoominfo

AUGUST 6, 2019

Since marketing went digital, the industry hasn’t been the same. Recently, there has been a renewed interest in ‘marketing hacks’ as B2B marketers have started to realize traditional marketing methods are no longer useful in a competitive landscape. Four Tried and True Digital Marketing Strategies.

Marketing 154

Marketing Marketing Alliance Education 154

Academyci

FEBRUARY 13, 2020

In every program, there are at least a few people from market research. This year one bright attendee was from market research. I will convince him to stop wasting your talent on market research. If you are a market researcher reading his, don’t get mad. The post They are market research.

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research Win 40

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. If you’re on the hunt for new marketing resources, look no further. Marketing 360 The Marketing 360 YouTube channel offers a wide variety of high-quality video content.

Marketing 100

Marketing Marketing Travel Education 100

Happy Market

MAY 7, 2019

Prior to joining Toluna, Phil Ahad has lead marketing and product strategy teams across many different industries and has held senior level positions at CoStar, AOL and comScore. 00:31] Hi, I’m Jamin Brazil, and you’re listening to the Happy Market Research Podcast. They hustle; they grind; they’re very educated.

Market Research 40

Market Research Marketing Research Research Marketing 40

ArchIntel

MARCH 17, 2021

Kevin Johannsen is currently a senior market and competitive intelligence manager at Vizient, based in Dallas, Texas. By his own account, he is an efficient and professional senior market analyst with 23 years of experience in marketing, business development, proposal management and market research. ArchIntel™ -.

Competitive Intelligence 80

Competitive Intelligence Profiling Competitive Intelligence 80

AIM

OCTOBER 1, 2015

Several AIM team members recently completed professional certifications further solidifying their standing among the preeminent intelligence and information professionals operating in the information industry today. It’s how AIM does business,” she added.

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research Research 40

Netbasequid

AUGUST 10, 2021

. Brands that go about their marketing strategies without precise consumer behavior intel are driving their car on three wheels. That’s not to say brands are operating their marketing departments with zero consumer intel; however, many are using inadequate consumer behavior data and hoping for the best. Analyzing consumer behavior.

Marketing 98

Marketing Marketing Analysis Gaming 98

AIM

OCTOBER 1, 2015

Several AIM team members recently completed professional certifications further solidifying their standing among the preeminent intelligence and information professionals operating in the information industry today. It’s how AIM does business,” she added.

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research SCIP 40

Netbasequid

JANUARY 26, 2022

Digital tools such as marketing analytics tools allow brands to peer deeply into their market and inside their consumers’ minds. Here’s why these tools are non-negotiable: The Marketing Analytics Market was valued at USD 2.13 What are marketing analytics? There’s no place for complacency in marketing.

Marketing 72

Marketing Marketing Benchmarking Competitor Analysis 72

Smart Data Collective

DECEMBER 5, 2022

It’s said that the machine translation market will have a compound annual growth rate of 7.1% This is one of the reasons that marketers use big data to aid in translating content. Why Software Localization is Important for Any Software Company Seeking to Enter a New Market. CSA Research). from 2022 to 2027.

Globalization 255

Globalization Research Analysis Education 255

Moz

MARCH 28, 2021

Posted by Nadya_Khoja The events of 2020 have shown us just how important empathetic marketing is for businesses both large and small. What is empathetic marketing? For brands, empathetic marketing is about seeing the world through the user’s point of view. Why is empathy important in marketing?

Marketing 62

Marketing Marketing Travel Education 62

mention

NOVEMBER 17, 2023

These days, marketing success is contingent on how well you can interact with your audience on platforms like TikTok. Put simply, a TikTok challenge is any marketing campaign that invites viewers to create videos in response to a challenge. You can take all this information and integrate it into your challenge development process.

Gaming 167

Gaming Profiling Education Marketing 167

ArchIntel

MARCH 24, 2021

Susan Addis Sr Market Research Mngr AT&T. Executive Profile: Susan Addis, Senior Market Research and Analysis Manager at AT&T. Susan Addis serves as the senior market research and analysis manager at telecommunications company AT&T. Addis earned her college degree in 1988. Her MBA from the J.

Competitive Intelligence 104

Competitive Intelligence Profiling Market Research Marketing Research 104

Smart Data Collective

JULY 30, 2019

In an earlier age, perhaps as little as a decade ago, businesses had to rely on intuition and educated guesses to guide their spending. The challenge is finding useful sources of information that other companies are not already accessing. In the digital age, marketing is often the most data-drive department in any company.

Human Resources 273

Human Resources Business Intelligence Market Segmentation Advantage 273

SpyFu

JUNE 29, 2021

For example, an education website focused on encouraging accessibility can have affiliate links to specialized textbooks on Amazon, a paid membership program to access premium lesson plans, worksheets in their shop, and ads on their free site to make money from Google Ads. The more specific you can be, the better.

Marketing 111

Marketing Marketing Research Analysis 111

ArchIntel

APRIL 7, 2021

Energy Information, it was disclosed that energy consumption in the U.S. In the role, Ristvedt, who has experience in the renewables development, regulated utility and deregulated market spaces, is responsible for overseeing benchmarking and enterprise performance activities. Kevin Smith Marketing Strategy Mngr Duke Energy Corporation.

Competitive Intelligence 104

Competitive Intelligence Profiling Briefing Competitive 104

Aqute Intelligence

APRIL 13, 2023

A good competitor research project will use many sources to collect as much information as possible about the target competitor. Below are the public sources of information that we use most frequently. Before we talk about each source, this table shows what type of information each source is good for.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Cleverx

FEBRUARY 27, 2020

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Happy Market

MAY 12, 2022

Today I’m joined by Vidyotham Reddi, Director of Growth Analytics & Market Intelligence at Mars. This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus. edu/marketing.

Market Intelligence 40

Market Intelligence Research Intelligence Intelligence 40

Happy Market

AUGUST 25, 2020

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. You're listening to the Happy Market Research Podcast.

Market Research 52

Market Research Marketing Research Benchmarking Travel 52

Wink Intel

JULY 11, 2023

NEW YORK , July 10, 2023 /PRNewswire/ — The InsurTech market size is estimated to grow by USD 61,756.27 The market is estimated to grow at a CAGR of 44.05% during the forecast period. Europe will contribute to 50% of the market growth. million from 2022 to 2027, according to Technavio.

Marketing 40

Marketing Marketing Market Segmentation Business 40

Zoominfo

OCTOBER 20, 2021

With the abundance of information available online, you can learn new skills and broaden your knowledge with a simple Google search. They personally match all of their candidates and specialize in recruiting for revenue generating roles, such as sales, marketing, customer success, and business development. We help U.S. Watch here 14.

Human Resources 100

Human Resources Entertainment Startups Innovation 100

Wink Intel

JUNE 2, 2023

“About 20% of them turn to social media as a trusted source of information for retirement planning, but there are more proven ways for younger workers to get help. For more information about the TIAA Institute, visit www.tiaainstitute.org. It is the #1 not-for-profit retirement market provider 1 , paid more than $5.6

Security 40

Security Security Education Globalization 40

Datapine Blog

SEPTEMBER 1, 2020

, there are two answers that go hand in hand: good exploitation of your analytics, that come from the results of a market research report. Besides, they also add more credibility to your work and add weight to any marketing recommendations you would give to a client or executive. What Is A Market Research Report?

Market Research 99

Market Research Marketing Research Research KPI 99

Happy Market

AUGUST 8, 2022

Today I’m joined by Daniel Berkal, SVP of Research at The Palmerston Group. Founded in 2008, The Palmerston Group is a qualitative market research agency. Prior to joining The Palmerston Group, Daniel served in senior roles at Young & Rubicam, Research International, and Synovate. Again, broad.msu.edu/marketing.

Research 59

Research Market Research Marketing Research Algorithm 59

mention

DECEMBER 15, 2023

In this article, we will unveil the process of creating comprehensive and accurate customer personas for targeted marketing. Also referred to as a marketing persona, it includes the most common attributes of your customers. Extensive research into your target customer offers much more than just marketing benefits.

Marketing 167

Marketing Marketing Profiling Research 167

Contify

NOVEMBER 3, 2020

Contify, the AI-enabled market and competitive intelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. Subject matter experts from Contify will also be present at IntelliCon 2020 to guide attendees on how to set up a successful market and competitive intelligence program.

SCIP 52

SCIP Competitive Intelligence Competitive Intelligence 52

Wink Intel

AUGUST 23, 2023

. “A decade of research into Americans’ views on Social Security confirms that working with a trusted financial professional isn’t just beneficial, it’s vital to maximizing your benefits—especially as retirement approaches,” said Tina Ambrozy , senior vice president of Strategic Customer Solutions at Nationwide.

Security 40

Security Security Education Research 40

CIO

FEBRUARY 2, 2024

It consists of three separate, 90-minute exams: the Information Systems (IS) Core exam, the Data Management Core exam, and the Specialty exam. Organization: eLearningCurve Price: $2,095 How to prepare: The program includes five instructor-led online courses, consisting of a total of 20 hours of education.

Management 728

Management Knowledge Education Benchmarking 728

Netbasequid

NOVEMBER 16, 2022

Research shows that up to 87% of social media users share their health information on the networks. Beyond that, patients use forums, discussion boards, and other avenues to share first-hand information about their experiences. Primarily, the EHR allows health information to be created, managed, and shared.

Analysis 97

Analysis Research Technology Technology 97

Alpha Sense BI

DECEMBER 6, 2023

As we move into 2024, businesses across every sector are navigating complex market landscapes that are changing more rapidly than ever before. AlphaSe ns e’s 2023 State of Generative AI & Market Intelligence report found that genAI is the most-utilized type of AI tool used by organizations to power intelligence research.

Knowledge 52

Knowledge Research Market Research Marketing Research 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52