Aqute Intelligence

JANUARY 17, 2024

The definition of a winning edge in the business world nowadays requires more than just savvy marketing campaigns and brilliant services. If you’re unfamiliar or need a refresher, Competitive Intelligence is gathering, analyzing, and using information about competitors to improve your competitive advantage.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Moz

MAY 7, 2020

In today's Whiteboard Friday, Cyrus Shepard shares the basics of a winning keyword research process that you can learn and master in a short amount of time. Bonus: Be sure not to miss Cyrus's upcoming webinar, Build a Winning Keyword Strategy: Start-to-Finish on May 21, 2020 at 10am PST: Save my spot. Competitor analysis.

Win 68

Win Research Competitor Analysis Analysis 68

Similarweb

NOVEMBER 29, 2021

It’s exciting for all, but especially for the winning bidder, who may have gotten a good deal on a very valuable item. With automated bid strategies, Google learns as it bids and uses the information it learns to improve its bidding for future auctions. Competitor analysis tools. Download now.

Win 52

Win IT Restaurants Competitor Analysis 52

mention

SEPTEMBER 13, 2023

In modern-day marketing, visual content plays a vital role in winning leads and customers. Further research shows 90% of data delivered to the human brain is visual (Shift e-learning). Here are lessons you can learn from the #MyCalvins UGC. This is a strong reminder of the role visual content plays in meeting marketing goals.

Brainstorming 298

Brainstorming Competitor Analysis Marketing Marketing 298

mention

DECEMBER 11, 2023

Source Strategy #1: Monitor your top Pins to identify engagement trends By taking learnings from your most popular pins, you can determine what’s truly resonating with your audience. While your pin may be appearing frequently on Pinterest and driving reach, that doesn’t mean it’s encouraging your audience to click and learn more.

Profiling 205

Profiling Benchmarking Algorithm Analysis 205

Alpha Sense BI

APRIL 26, 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Contact the AlphaSense team to learn more. Cost: Pricing for Klue is not publicly listed.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

ATTEST

JUNE 19, 2023

Some of the factors that you should consider to include in your competitor analysis are: Product offering: What products and services do your competitors offer, and how do they compare to your own? See the top tools The benefits of competitive mapping Competitor analysis is always in season.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Some of the factors that you should consider to include in your competitor analysis are: Product offering: What products and services do your competitors offer, and how do they compare to your own? See the top tools The benefits of competitive mapping Competitor analysis is always in season.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

mention

DECEMBER 6, 2023

Harnessing the Power of Media Monitoring for Competitor Analysis In the competitive landscape, tracking competitors is crucial. Media monitoring software enables businesses to monitor their competitors’ activities, campaigns, and customer interactions.

Management 167

Management Business Competitive Landscape Innovation 167

Zoominfo

MARCH 14, 2018

Convince & Convert is a consulting firm that helps the world’s most iconic brands like The United Nations, Nike, 3M, and Oracle use technology to win new customers, and keep the customers they’ve already earned. To win attention these days you must ask a different question: “How can we help?”.

Marketing 164

Marketing Marketing Win Competitor Analysis 164

Netbasequid

JULY 25, 2022

And it offers learning components to get you started. Competitor analysis. Brands use competitor analysis to gather customer insights to track relative market position, but also to better serve an increasingly fickle consumer base. Businesses use customer insights in a variety of ways depending on their needs.

Competitor Analysis 98

Competitor Analysis Analysis Advantage Advantage 98

SCIP

MAY 3, 2021

Learn how to build a high-ROI battlecard program that sales loves. Quick start guide to doing a competitor analysis. Discussion in SCIP's all-new online community on CI quick wins. Discussion in SCIP's all-new online community on CI quick wins. LEARN MORE. Popular resources for members. Your next job?

SCIP 52

SCIP Battlecard Competitor Analysis Competitive Intelligence 52

mention

DECEMBER 6, 2023

Harnessing the Power of Media Monitoring for Competitor Analysis In the competitive landscape, tracking competitors is crucial. Media monitoring software enables businesses to monitor their competitors’ activities, campaigns, and customer interactions.

Management 130

Management Business Competitive Landscape Innovation 130

Netbasequid

JULY 24, 2023

And companies listening online are better equipped to provide a winning customer experience as they understand customer behaviors, needs, and preferences—to discover products they aren’t making. Why Data Analytics is Important to Pharma You can go in many directions with what you learn from analytics in healthcare.

Pharmaceutical 52

Pharmaceutical Business Competitor Analysis Competitive Landscape 52

Netbasequid

DECEMBER 24, 2020

Combining machine and deep learning, expert systems too, Extracting meaning from text-based data, and that’s far from all it can do! And competitor analysis is another place they excel, Capturing emerging trends first is done exceptionally well! Helps us smash every silo and win over reluctant cohorts.

Competitor Analysis 98

Competitor Analysis Market Intelligence Analysis Algorithm 98

Netbasequid

JUNE 21, 2022

To that end, here are some statistics that highlight the importance of having competitive intelligence to not only beat out the competition, but win fans: 69% of Americans either changed brands entirely or branched out to new brands post COVID. A competitor analysis also identifies subjects you may want to shy away from.

Competitive 98

Competitive IT Benchmarking Competitor Analysis 98

Netbasequid

JUNE 3, 2021

Competitive intelligence – what are our competitors up to? What can we learn from their attempts in every area? Influencers and KOLs – who are the movers, shakers and DIY makers in our category and how can we partner with them to win a larger share of voice and more authenticity with our customer base?

Market Intelligence 98

Market Intelligence Competitive Intelligence Intelligence 98

Owler

MARCH 17, 2022

Organizations often use software and platforms such as Owler Pro to learn more about their industry. For example, marketers may use newfound data to optimize marketing strategies for a competitive edge, learn more about their audience, and define key performance indicators (KPIs) to improve activities in a market segment.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

SpyFu

AUGUST 18, 2021

With this overview of PPC advertising, you'll learn the basics needed to employ cost-effective and easily targeted ad campaigns that will drive traffic, build leads, and boost sales. The winning ads are selected based on their bid amount, ad quality, and the impact their format might have on searchers. What is PPC?

Win 105

Win Sales Learning Research 105

Similarweb

NOVEMBER 21, 2021

Run a competitor analysis. When it comes to smart PPC budget management, one of the best tricks to have up your sleeve is to simply check out what your competitors are doing. Surely you have some competitors with established PPC campaigns — and you can use all their hard work to your advantage. Download now.

Competitor Analysis 52

Competitor Analysis Competitive Knowledge Analysis 52

Netbasequid

JANUARY 26, 2022

Netbase Quid provides the essentials of marketing analytics tools, such as: Competitor analysis. Here is an example for Skincare: A competitor analysis is fundamental to the benchmarking process, and Rival IQ can provide solid social stats on both your brand and the competition. Sentiment monitoring. Benchmarking.

Marketing 72

Marketing Marketing Benchmarking Competitor Analysis 72

SpyFu

MARCH 25, 2021

This guide will show you how to find and outcompete your organic competitors so that your pages and content clusters dominate the search result pages, giving you the best chance of connecting with and converting your future readers. Step 1: Find Your Organic Competitors Consider each keyword a battle and each topic cluster a war.

Competitive 101

Competitive Win Research Profiling 101

GrowbyData

MAY 6, 2022

They are typically looking for products or services to learn more about or to make a purchase. Knowing what type of featured snippet best fits your topic allows you to create optimized content that has the best chance of winning the featured snippet SERP feature. Target Users at the top of the Keyword Funnel.

Win 64

Win Algorithm Competitor Analysis Intelligence 64

Netbasequid

MARCH 26, 2021

We see the K-Pop Craze continuing in full effect, as brands partner with these top stars and winning massive exposure from K-Pop brand ambassadors. There’s some pretty stellar consumer love, with Bentley winning an 82 on a sentiment scale from –100 to +100. The distinction can effectively push the fence sitters to purchase.

Retail 98

Retail Win Finance Market Intelligence 98

SpyFu

JUNE 1, 2021

So it is best to think of your competitors online as a shop that just opened up next door. Winning the SERP battle for high-value keywords will have a direct impact on foot-traffic and your business. You can stop at 10, or keep adding every relevant competitor you think you can learn something from.

Competitive 52

Competitive Win Research Competitor Analysis 52

ATTEST

JULY 30, 2021

For businesses looking to expand their reach, improve their product or enter a new market, product category analysis is extremely important. Product category analysis is a way of understanding the competition within your product category, as well as a general analysis of the categories themselves.

Competitive 52

Competitive Competitor Analysis Analysis Advantage 52

SpyFu

APRIL 29, 2021

In digital marketing, a sea of data on your competitors is only a Google search away, but just because you can find data doesn’t mean you can easily learn from it. Since there is no perfect one-size-fits-all tool in competitor analysis, you’ll need an entire set of tools, each specializing in its own area of competitor research.

Competitive 75

Competitive Analysis Competitor Analysis Research 75

Netbasequid

MAY 1, 2023

The market for Competitor Analysis Tools has experienced substantial growth and expansion in recent years (an expected annual growth rate of 13.8% (CAGR 2023 – 2030)). The more comprehensive understanding businesses have of their competitors, the more advantageous their position becomes in the market. billion by 2023.

Competitive Intelligence 52

Competitive Intelligence Competitive Benchmarking Business Intelligence 52

Netbasequid

APRIL 30, 2021

This marketing intelligence lead to the hilarious creation of the Chili’s thermal insulated hoodie for April Fool’s Day after learning about customers who frequently smuggle Chili’s food into movie theaters. They’ve learned to never assume and let the data guide their understanding. Product Innovation & Launch.

Market Intelligence 59

Market Intelligence Intelligence Intelligence Marketing 59

SpyFu

SEPTEMBER 7, 2023

But besides these basics, there are several other factors and tactics you should consider if you want to learn how to boost your rankings. So you’ll need to create better, more informative content than your competitors using the same keywords they’re using. You can use SpyFu’s Competitor Analysis feature for this.

Brainstorming 98

Brainstorming Profiling Competitive Competitor Analysis 98

SpyFu

NOVEMBER 12, 2021

Learn more in our Google Analytics best practices guide. Learn more in our guide to Google Search Console. Image from Screaming Frog Use this information to find problems that you can fix for quick wins in your technical SEO audit. Head over to our beginner’s guide to schema markup to learn more.

Win 105

Win Learning Competitive Research 105

Netbasequid

JUNE 4, 2021

There’s a lot to be learned from brand monitoring tools – things that you aren’t able to get anywhere else. This can help you discover their disgruntled customers or just see what they’re doing to win market share. And a full competitor analysis is also included. It’s truly an irreplaceable ‘must have’ capability.

Analysis 94

Analysis Competitor Analysis Win Competitive 94

ATTEST

JUNE 2, 2021

With their help, we can survey your competitor’s customers to find out how loyal they are and obtain your rival’s NPS. Are there dissatisfied customers you could win over? Perhaps you see a competitor with a lot of passives, who could be persuaded to buy your brand with a special offer or advertising campaign. Rank Signals.

Win 59

Win Gaming Competitive Benchmarking 59

SpyFu

MAY 21, 2021

Providing readers with something they can learn from or can take back to their team to back up an idea is what’s going to set your brand apart from the competition. It’s how you introduce your brand to potential customers and invite them to learn more. Take a look at the URLs for these keywords to learn why.

Marketing 104

Marketing Marketing Win Research 104

Alpha Sense BI

JULY 14, 2023

It uses advanced AI and machine learning (ML) functionality, flagging critical information and displaying actionable insights from millions of sources, saving precious time on research and analysis. On the platform, users can perform organic research on competitors to understand keywords they rank for and highlight competitive gaps.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

Netbasequid

JANUARY 20, 2021

Identify competitor challenges and win their dissatisfied customers’ business. What materials are available to help you overcome the learning curve? Sentiment is, once again, lacking – as it often is with free social media analytics tools – but for this specific channel you can learn plenty with the analytics on offer.

Marketing 116

Marketing Marketing Profiling Competitor Analysis 116

ATTEST

JUNE 2, 2021

With their help, we can survey your competitor’s customers to find out how loyal they are and obtain your rival’s NPS. . Are there dissatisfied customers you could win over? Perhaps you see a competitor with a lot of passives, who could be persuaded to buy your brand with a special offer or advertising campaign. Rank Signals.

Win 52

Win Gaming Competitive Benchmarking 52