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Tech leaders weigh in on the upside and flipside of generative AI

CIO

I believe generative AI is a game changer at a fundamental level,” he says. “I Ivell adds that generative AI could create unwelcome competitive dynamics. “As Where you see downsides are in marketing types and copywriters losing their jobs, but there will be new jobs created.” A Trojan horse?

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13 Best Marketing Books Worth Reading In 2023

mention

Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. So get ready to pick up a few new books, and unlock the knowledge you need to level up your marketing game! They demonstrate how to eliminate competition and achieve breakthrough growth.

Marketing 260
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A Roadmap to Set SMART Digital Marketing Goals

mention

So, jotting down one-line goals will not cut it in such a competitive marketing landscape. This article will walk you through what the SMART method is, how you can map them to your marketing funnel, and eight critical SMART marketing goals you can leverage to up your marketing game. 8 SMART goals for digital marketing Conclusion.

Marketing 330
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19 Harmful Influencer Marketing Mistakes to Avoid

mention

The following video covers eight game changing social media engagement hacks that will help you grow your brand. Try to write intriguing descriptions; you may want to consider taking a writing class or searching copywriting tips online. Influencers are asking for more creative control; 83% regard it as their first priority.

Marketing 212
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Top 10 Tips for Writing Amazing Ad Copy

Similarweb

The end game: To build a relationship, so they’re more likely to want to work with you and buy your product. There is a limit to how much ad copy a copywriter can include depending on the platform. See how you stack up to the competition. Seeing data on your competition, take this to the next level. Keyword research.

Copywrite 111
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Top 10 Tips for Writing Amazing Ad Copy

Similarweb

The end game: To build a relationship, so they’re more likely to want to work with you and buy your product. There is a limit to how much ad copy a copywriter can include depending on the platform. See how you stack up to the competition. Seeing data on your competition, take this to the next level. Keyword research.

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Demand Generation: 7 Tactics to Fuel Your Funnel

CXL

Its founder Steli Efti explains in a blog post why this approach is beneficial: “Out-teaching your competition is one of the best ways to build your brand, especially in the SaaS world. How are you better than the competition? Email marketing strategy is a game of trial and error. What can you say that they can’t?