Evalueserve

FEBRUARY 2, 2021

When it comes to Market Intelligence, there are 4 things that you must know to succeed. Market Intelligence helps organizations cultivate strategies to navigate their unique market and competitive landscape. . These 4 components help frame successful campaigns to outcompete competitors: .

Market Intelligence 98

Market Intelligence Intelligence Intelligence Competitor Analysis 98

Netbasequid

MAY 24, 2022

. Competitor analysis is a methodical examination of your category to see where your company stands. It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. The Steps: How to Do a Competitor Analysis .

Competitor Analysis 98

Competitor Analysis Analysis SWOT Data Mining 98

ArchIntel

JANUARY 13, 2021

Market intelligence expert Paul Roetzer recently spoke with Shilpa Tandon , marketing manager of Contify , who discussed how the company’s marketing artificial intelligence solution works. Other applications of the platform include communications management, public relations and email marketing.

Competitive Intelligence 191

Competitive Intelligence Intelligence Intelligence Competitive 191

Aqute Intelligence

AUGUST 16, 2023

If you’re trying to gather competitive intelligence , researching their customer lists is a worthwhile endeavor. You can use the tools in this post to conduct a comprehensive competitive analysis that includes customer lists. Similarweb lets you build your target audience by analyzing your competition’s customers.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Analysis Market Segmentation 130

Cleverx

FEBRUARY 27, 2020

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

SCIP

JULY 19, 2021

How to Use Social Sentiment to Perform a Competitor Analysis. For any brand to succeed, awareness of competitors is mandatory. s never been a better use case for competitor analysis tools. positions in the market. Uncover competitive weaknesses and opportunities to exploit. GET THE GUIDE.

Competitor Analysis 52

Competitor Analysis Analysis SCIP Competitive Intelligence 52

Netbasequid

APRIL 30, 2021

Marketing intelligence is a must for every company participating online today. Here’s how to get – and stay – ahead of competitors with marketing intelligence insight! What Is Marketing Intelligence? What Is Marketing Intelligence? 10 Marketing Intelligence Use Cases.

Market Intelligence 59

Market Intelligence Intelligence Intelligence Marketing 59

Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Netbasequid

FEBRUARY 20, 2021

Competitors are busy gathering competitive intelligence about your company right now, and they likely aren’t eager for you to up your competitive intelligence gathering game. What Is Competitive Intelligence? And this is where competitive intelligence tools come in.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Owler

FEBRUARY 2, 2022

What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. How can I increase my share of this market?

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. All too often, brands are so focused on what they’re doing, they aren’t paying attention to what their competitors are up to. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. All too often, brands are so focused on what they’re doing, they aren’t paying attention to what their competitors are up to. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

Netbasequid

JUNE 21, 2022

And a competitive comparison is a vital part of your company’s benchmarking efforts to stay a few steps ahead here. What does a competitive analysis offer and why does a brand need it? Competitor Comparison in Action. And a competitive comparison goes well beyond mentions and likes. Let’s check it out!

Competitive 98

Competitive IT Benchmarking Competitor Analysis 98

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

Netbasequid

JUNE 27, 2022

Some of the activities that power these efforts include risk analytics , competitor analysis , SWOT analysis, SMART goal setting, and more. And it all hinges on consumer and market intelligence. They also determine entry into new markets and strategic partnerships. Competitor Monitoring.

Competitor Analysis 97

Competitor Analysis SWOT Analysis Market Intelligence 97

Evalueserve

FEBRUARY 22, 2021

Competitive intelligence requires you to embrace the competitive landscape and create strategies to combat your competitors. But, how exactly do you determine what your competitors are doing? How do you make sense of all the information available on your competitors? Optimizing marketing operations.

Competitive Intelligence 64

Competitive Intelligence Competitive Intelligence Intelligence 64

Similarweb

JULY 15, 2021

So, how do you create a winning marketing strategy during this unprecedented time? . With just a week to go before the opening ceremony, we’re examining the most powerful digitally-driven and people-centric marketing efforts around this summer’s Games. Three, two, one, go! . Keeping the dream alive #StrongerTogether.

Sports 111

Sports Marketing Marketing Gaming 111

Netbasequid

FEBRUARY 1, 2021

Falls Sie Branchenführer fragen – werden sie Ihnen sagen, wie wichtig Competitive Intelligence ist, obwohl Sie dies bereits schon wissen. Was ist Competitive Intelligence? Die Beobachtung von Competitive Intelligence ist nicht nur ein ‚nettes Bonbon‘ – sie ist missionskritisch!

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

SCIP

MAY 3, 2021

"By approximating real-world behavior, mathematical modeling and simulation can be used to highlight important trade-offs and assumptions associated with various strategic choices , forecast market demand under different scenarios, and help managers understand and predict competitive responses or customer behaviors.". READ THE ARTICLE.

SCIP 52

SCIP Battlecard Competitor Analysis Competitive Intelligence 52

Netbasequid

OCTOBER 24, 2022

Social media monitoring and social listening are part of the broader social intelligence discipline, a couple of branches on the consumer and market intelligence family tree. Understanding the difference between the two is important in setting the whole course of the social intelligence process.

Due Diligence 75

Due Diligence Competitor Analysis Competitive Intelligence Benchmarking 75

Netbasequid

MARCH 24, 2023

Through consumer research and market intelligence, marketers across the board can learn from the failures and successes of the gaming industry’s collaboration with Hollywood. Consumer research and market intelligence can reveal gaming industry intel useful for future releases.

Gaming 52

Gaming Airline Market Intelligence Analysis 52

Netbasequid

MAY 20, 2021

Here’s some key intel to keep in mind about the role media intelligence should play in your brand’s world: Nielson reports that if you’re not focusing on people as a part of your media planning, “you’re late to the party.”. What is Media Intelligence?

Intelligence 98

Intelligence Intelligence Competitor Analysis Benchmarking 98

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Netbasequid

MAY 1, 2023

Whether your brand is a novice in business intelligence or a seasoned player, competitor tracking is crucial for gaining comprehensive market intelligence. Targeted competitor tracking requires a consistent and detailed approach. Brands need to take competitive intelligence seriously.

Competitive Intelligence 52

Competitive Intelligence Competitive Benchmarking Business Intelligence 52

Netbasequid

MARCH 26, 2021

It’s fueled by consumer and market intelligence. First, a couple of stats: The global luxury market is expected to return to 2019 levels by the end of 2022 or early 2023, driven by digital sales growth. It’s a more competitive space out there since the pandemic hit, but one segment that seemed to adapt easily was luxury.

Retail 98

Retail Win Finance Market Intelligence 98

Netbasequid

DECEMBER 20, 2020

Unfortunately, many tools overcomplicate things to make their services seem more essential, and with consumer and market intelligence capabilities are constantly evolving, many brands are overwhelmed. Social Analytics uncovered through Social Monitoring are also not limited to the marketing department.

Airline 119

Airline Restaurants Analysis Competitor Analysis 119

Alpha Sense BI

APRIL 26, 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

Netbasequid

APRIL 17, 2023

Conducting a market analysis may sound like an uphill task, and it can be, but the process is too important to be ignored. So, we have created a market analysis template to guide you through the process and make it easier to perform regularly. What is a Market Analysis? Challenges 1.

Analysis 98

Analysis Marketing Marketing SWOT 98

Netbasequid

AUGUST 1, 2022

Understanding a market means having specific insight around a customer base, trends, and competitors. Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Do you have to outsource your market research too?

Market Research 98

Market Research Marketing Research Research Marketing 98

Netbasequid

JUNE 23, 2023

Competitive intelligence software equips businesses with the tools and insights to navigate a highly competitive market. By leveraging comprehensive data and actionable intelligence about competitors, companies can make well-informed decisions, anticipate market trends, and gain a competitive edge.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Similarweb

SEPTEMBER 14, 2021

Whether you’re a tried and true marketeer or new to the role, pay-per-click (PPC) advertising is the most effective way to quickly generate results and secure profits. Using a mixture of paid advertising and organic marketing strategies actually should boost the impact of both strategies and grow your website’s reach.

Research 52

Research Win Competitor Analysis Sales 52

Netbasequid

JANUARY 20, 2021

Along with everything else this year, the social media analytics game has undergone accelerated transformation – and it’s essential to stay on top of the latest and greatest offerings with these stats, facts and insight to inform your digital marketing efforts. BUDGET AND ANALYSIS CONSIDERATIONS FOR BRANDS. NETBASE QUID.

Marketing 116

Marketing Marketing Profiling Competitor Analysis 116

Netbasequid

JANUARY 17, 2023

Social media reporting and analytics are the crown jewels of social media marketing. NetBase Quid® is built to handle the full range of consumer and market intelligence needs for brands of all sizes. Its social media monitoring capabilities will give you a real-time view of the market and consumer. NetBase Quid®.

Profiling 98

Profiling Competitive Intelligence Benchmarking Analysis 98

Alpha Sense BI

DECEMBER 18, 2023

Those who have been slow or resistant to adopting these technologies have already begun to understand the significant competitive cost of lagging behind. In 2023, rates underwent an increase four times and remained on course the other three instances of the Federal Open Market Committee (FOMC) meetings.

Due Diligence 59

Due Diligence Management Briefing Algorithm 59

Alpha Sense BI

DECEMBER 11, 2023

This can help financial professionals make informed investment decisions and identify potential opportunities in the market. Market Research : GenAI can also be a valuable tool for conducting market research , as it can analyze large volumes of market data, predict market trends, analyze customer preferences, and conduct competitor analysis.

Algorithm 59

Algorithm Finance Due Diligence Benchmarking 59

Netbasequid

NOVEMBER 23, 2022

Social tracking is the use of advanced technology to monitor social media activities whether of the consumer, the brand, or the competition. Social tracking tools collect a wide range of information that can be used to optimize marketing campaigns. Consumer conversations and market dynamics. What is Social Media Tracking?

Benchmarking 98

Benchmarking Analysis Competitor Analysis Battlecard 98

Netbasequid

OCTOBER 17, 2022

Did you know that the average marketer uses about 12 tools? According to HubSpot , nine percent of marketers are using more than 31 tools! A social media tracking tool is a program that helps you find valuable information on social media through data collection and analysis. But don’t worry, you will not need all 25 of these.

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Benchmarking Analysis Battlecard Competitive Intelligence 105