Remove Competitive Remove Competitive Intelligence Remove Retail Remove Win
article thumbnail

The Role of Competitive Intelligence and Analysis in Marketing

Netbasequid

Competitive intelligence and analysis gives brands an edge. In this article, we will go over how competitive analysis helps businesses, focusing on these points: How your brand, and others, are perceived and why it matters. Winning the social media game. A “newsy” opportunity.

article thumbnail

Competitive Intelligence Research: 12 Key Ways to Mastering It

Netbasequid

Competitive intelligence feels like it should be intuitive, as every brand understands its own category and competitors, right? And this leads to sloppy competitive intelligence that can do more harm than good. What is Competitive Intelligence? First, what is competitive intelligence ?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Backbone of Competitive Intelligence: Linking

Engage3

Product linking is the backbone of a good competitive intelligence program. Product linking allows a retailer to link their product catalogue to equivalent items at their competitors to give them item level pricing visibility. Many retailers and delivery services like Instacart however don’t post UPCs.

article thumbnail

9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

article thumbnail

Convenience Retail

Engage3

8 of the Top 10 Convenience Retailers Trust Engage3 to Fuel their Pricing Strategy. Real-time localized competitive intelligence data and Price Image Optimization Engine help Convenience Retailers drive incremental trips, accelerate revenue growth and maximize margin. Featured Client.

Retail 52
article thumbnail

Surviving armEGGeddon: 3 Tips for Retail Pricing Leaders

Engage3

As a loss leader for many retailers and often priced at a hyperlocal or store level, eggs play an important role in pricing strategy. What can you do as a retail pricing leader to win more trips and increase purchases?

Retail 52
article thumbnail

Engage3 Named an “Innovative and Transformative Leader Every Retailer Needs to Know” by Retail Today Magazine

Engage3

Engage3, which helps retailers and brands profitably grow revenue and drive store trips by tracking and optimizing their Price Image, today announced it has been named as a leader in the Price Optimization & Management category in Retail CIO Radar 2022. Engage3 Recognized in Retail CIO Radar 2022.

Retail 52