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Picking a Digital Marketing Niche for Your Agency

mention

“Should you set up shop as a marketing generalist or a specialized expert ?” It’s a timeless question that every up-and-coming digital marketing agency ponders upon. With over 10,700 digital marketing agencies in the U.S. The Multiple Avenues of Niching in Digital Marketing How to Identify the Right Niche?

Marketing 167
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Introducing Smart Summaries for Companies

Alpha Sense BI

Company Smart Summaries Overview Company Smart Summaries collects valuable insights from 10,000+ trusted business sources found within the AlphaSense platform to produce comprehensive summaries of a company. Ready-Made SWOT Analysis : One of the most important tools for financial and corporate professionals is the SWOT analysis.

SWOT 111
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Creating a competitive intelligence battlecard to help a client win new business

Fuld

This was leading to negative articles in the national and business press, the erosion of customer confidence and trust, and, in some cases, the loss of large—scale contracts. The Battlecard also included SWOT analysis of our client and the identification of potential future opportunities arising from their competitor’s difficulties.

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Business Competition: Navigate the Competitive Landscape With These Proven Tips

Owler

If you’re a business professional, you understand that competition is an inevitable part of having a presence in the marketplace. Standing Out Among Competitors Once you have identified who your top competitors are, you can choose your unique selling proposition (USP) and start planning how to set your business apart from others.

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Competitive Intelligence: 4 Ways to Enable Your Sales and Business Development Teams

Evalueserve

Competitive Intelligence (CI) gives sales teams critical information surrounding competitors, markets, and customers, which are all key factors when making strategic decisions. If done right, CI tools will empower sales and business development teams to: Get a better understanding of their targeted customers. teams, Zoom, Skype).

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Opportunities and Threats from Conducting Win/Loss Analysis

Ellennaylor

This is our third blog of the widely used SWOT (strengths, weaknesses, opportunities and threats) analysis to assess the value of Win/Loss analysis. This blog outlines the opportunities and threats of Win Loss analysis. Win/Loss Interviews Provide Deep Insight. Win/Loss Analysis a 360 Degree Assessment of Your Company.

Loss 40
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How to Build a Sales Territory Plan with a Buyer-Centric Approach

Zoominfo

It’s a critical team effort to determine the best place to win. Before you begin looking at which market segments or verticals your sales reps should be focused on, consider why those segments need your solution in the first place. These pain points represent an opportunity in the IT market. What are your buyer needs?

Sales 100