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How to Manage Expectations Around Marketing Vanity Metrics

Zoominfo

If you turn your attention to the metrics that matter, you can improve your marketing strategy and communicate the important insights to leadership. On the other hand, you may have a small but dedicated following on LinkedIn– and your social posts often lead to big sales. But, fear not dear marketer!

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Today’s blog post is for you!

Marketing 220
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How To Fix Online Reputation: Expert Insights on ORM

mention

They know that protecting online reputation is key to sales. They also impact how negative online reviews impact engagement and sales. One of my principal strategies involves creating a robust digital footprint that spans across various content platforms—blogs, industry forums, social media, and more. The short answer is “yes.”

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today’s blog post is for you! MarketingExperiments MarketingExperiments was the first Internet-based research lab to conduct experiments in optimizing marketing and sales processes.

Marketing 100
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How We Grew Blog Traffic by 650% in Two Years — Organically

Moz

Posted by DaisyQ As a digital content marketer, your job is to grow traffic that converts into leads and sales. Grow blog traffic, stat. One of my tasks was to grow website traffic, and the best channel I landed on was the company blog. The blog was not. The blog at the time had averaged under 5,000 sessions a month.

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How to Write an SEO-Focused Content Brief Your Writers Will Love

Moz

That piece of content can be a blog post, a landing page, a white paper, or any number of other initiatives that require content. After listening to some sales and support calls on Gong (many teams use this to record customer and prospect calls), I might find out that “merchandising” is a big topic of focus. What’s a content brief?

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Content Curation: The Oldest Media Activity

Digital B2B Marketing

Share this Post: LinkedIn Share Email Share Digg Reddit Print Possibly related posts: (automatically generated) Why Content Curation Will Soon Be as Familiar as Googling Filed under Content , In Theory Tagged with content , Content Curation , Say 100 Like Be the first to like this post. Theme: Enterprise by StudioPress.