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A Guide to Social Media Competitive Analysis (Template)

Crayon

Tracking your rivals’ social media movements, in particular, is critical due to its widespread usage across nearly every industry. Social media is truly one of the strongest tools in marketers’ toolboxes, helping to improve brand visibility, bring in new leads, and engage with the community. Present your analysis.

Analysis 662
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How Social Listening Can Transform Your Social Media Marketing Strategy

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In 2023, almost 5 billion people will have used social media. With an increasing number of users and social media content, businesses are struggling to cut through the noise. Or worst, ignore negative comments about their products on social media. Table of Contents: What is Social Listening ?

Marketing 346
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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

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With the rise of digital marketing, the business world has evolved into a competitive market. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. What is a Competitive Analysis Report? Why is a Competitive Analysis Report Important?

Analysis 157
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Transform Your Content Strategy with AI Tools

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A well-made content strategy is key to successful marketing campaigns, whether you’re curating blog posts, social media updates, or website content. AI tools are designed for various tasks, such as keyword research, content curation, and social media monitoring.

Research 167
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7 Actionable Expert Tips on Brand Reputation Monitoring

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It involves keeping track of your digital reputation across various channels such as news and earned media, forums (Quora, Reddit, etc.), social discussions, third-party review sites, and review aggregators. Many brands are currently paying attention to their social media mentions, direct feedback channels, and review listings.

Gaming 267
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Share of voice : What is it and you to increase yours

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In the ever-evolving landscape of digital marketing, there are various metrics and concepts that marketers need to be familiar with in order to stay competitive. The Components of Share of Voice Share of voice can be broken down into different components, each representing a specific type of media or marketing channel.

IT 157
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How to Use Audience Data to Inform Marketing Programs & Campaigns

Smart Data Collective

Sophisticated, data-informed buyer personas can provide insights uncovering which brands, media outlets, and influencers that audiences have a high affinity for. This is particularly helpful for PR teams who are trying to determine which media outlets they need to prioritize and pitch for certain stories.