Alpha Sense BI

FEBRUARY 21, 2023

It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. With a proactive market intelligence practice, you can make smarter business decisions, serve customers better, and get an edge over the competition.

Market Research 52

Market Research Marketing Research Research Marketing 52

Netbasequid

MARCH 25, 2021

There are two distinct data sets available to brands: consumer insight, which focuses on people and is a combination of social web, reviews, comments and many other places where consumers congregate; and market research, which captures real-time industry intel from different, but equally powerful sources, including news media.

Market Research 80

Market Research Marketing Research Research Marketing 80

ATTEST

MARCH 27, 2023

But you can’t do it without first gathering actionable intelligence about buyers, their needs and their preferences. Market research companies in the UK can help you make strategic business decisions with consumer insights. But finding a market research company or platform that’s right for you can be challenging.

Market Research 52

Market Research Marketing Research Research Analysis 52

ATTEST

FEBRUARY 24, 2023

Market analysis is key to how you find and capitalize on market trends before your competitors do. You can start by outlining research goals and needs. But let’s be real, making data-driven decisions is a whole lot easier with top market research firms by your side.

Market Research 52

Market Research Marketing Research Research Marketing 52

Happy Market

APRIL 1, 2021

My guest today is Nadia Masri, Founder & CEO at Perksy and Forbes 30 Under 30 in the 2019 Marketing & Advertising division. Founded in 2015, Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of Millennials & Gen-Z. 00:00:00] Jamin: Hi, I'm Jamin.

Market Research 52

Market Research Marketing Research Research Commerce 52

Alpha Sense BI

FEBRUARY 6, 2024

Within the ever-evolving realm of the life sciences industry , fast-paced healthcare investment research plays a crucial role in providing timely insights on valuable opportunities for financial investors. In an ever-evolving healthcare landscape, conducting fast-paced research to gain quality information is critical to investment mapping.

Research 98

Research Primary Research Due Diligence Competitive Positioning 98

Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Business information and insights platforms can make competitive intelligence research much easier for you.

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

Netbasequid

MAY 24, 2023

However, forward-thinking companies identified areas of need and created new paths to success, with many relying on AI-powered market research. This helps you prepare for potential challenges and have something to benchmark this risk against. AI-assisted discovery reveals risks through targeted consumer and market research.

Gaming 97

Gaming Benchmarking Analysis Market Research 97

ArchIntel

APRIL 7, 2021

In the role, Ristvedt, who has experience in the renewables development, regulated utility and deregulated market spaces, is responsible for overseeing benchmarking and enterprise performance activities. Before joining Duke Energy in 2014, Smith was a senior analyst at SKIM , a market research company in Georgia.

Competitive Intelligence 104

Competitive Intelligence Profiling Briefing Competitive 104

Alpha Sense BI

JULY 14, 2023

It’s the ideal tool for business professionals looking to implement a qualitative research strategy powered by automated features and proprietary AI search technology. Sentiment Analysis Sentiment analysis , an NLP-based tool, analyzes the tone and subjective meaning behind what an executive leader, news source, or customer is saying.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

ArchIntel

FEBRUARY 3, 2021

Lukas Voda is the manager for competitive intelligence at Caterpillar , a Deerfield, Illinois-headquartered manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Alpha Sense BI

NOVEMBER 17, 2023

The information found within is both differentiated from other content sources and proves highly valuable as part of any market research workflow, whether that be M&A monitoring, market landscaping, competitive intelligence, or benchmarking.

Research 105

Research Due Diligence Analysis Competitive 105

Netbasequid

JUNE 21, 2022

And a competitive comparison is a vital part of your company’s benchmarking efforts to stay a few steps ahead here. With social media analytics and market research, your window of view is blown wide open and you can see not just the beach, but the whole ocean. These are the big three of benchmarking.

Competitive 98

Competitive IT Benchmarking Competitor Analysis 98

Similarweb

DECEMBER 23, 2020

The goal of this pre-planning is to arm yourself with detailed knowledge for an effective media plan: ultimately your research should help you create a plan that answers a marketing problem and considers marketing objectives, media objectives, and media strategies. Conduct Market Research.

Win 98

Win Benchmarking Research Market Research 98

Wink Intel

MAY 24, 2021

Last quarters’ sales are our benchmark here, and IUL sales have not been that low in nearly three years,” explained Sheryl J. and Moore Market Intelligence. Items of interest in the indexed life market included Pacific Life Companies gaining the #1 ranking in indexed life sales, with a 14.5% market share.

Sales 52

Sales Due Diligence Competitive Intelligence Benchmarking 52

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

DECEMBER 28, 2022

As we move into 2023, market volatility is only expected to worsen. To combat this unpredictability, our State of Market Intelligence benchmark report found that 98% of respondents resort to using consumer-grade tools to make decisions. PrimeNano Inc., Current VP of Product Management, June 2022 | Expert Call Transcript.

Marketing 52

Marketing Marketing Globalization Finance 52

Alpha Sense BI

DECEMBER 1, 2022

Geopolitical risks, rising inflation, higher interest rates, and economic uncertainty have been and still are creating new challenges for private markets across the globe. compared to the entire deals of 2021, according to S&P Global Market Intelligence. . How AI Is Changing the Way Private Equity Performs Market Research.

Due Diligence 69

Due Diligence Capital Sports Entertainment 69

Owler

JANUARY 27, 2022

Why Great Market Research Tools Are Important A successful marketing strategy is made possible by understanding your potential customers, what they’re talking about, and how your products will benefit them. Understanding your potential customers is key to a successful marketing strategy. Google Keyword.

Market Research 52

Market Research Marketing Research Advantage Advantage 52

Alpha Sense BI

APRIL 26, 2024

This guide will compare 12 of the top competitor analysis tools on the market today, highlighting factors you need to know about to choose the right one: key features, limitations, capabilities, cost, and more. It’s supported by advanced AI features for added scope, speed, and accuracy—all in one centralized platform.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

Netbasequid

JUNE 8, 2022

The following are some good reasons why companies conduct competitive audits – and why you should too: To establish benchmarks. A competitive audit can help companies establish marketing benchmarks by discovering what others in their industry are doing and the results they get from it. To fill market gaps.

Competitive 98

Competitive Benchmarking Analysis SCIP 98

ATTEST

DECEMBER 14, 2020

Competitive analysis is a form of market intelligence. You’ll look at their product range and value propositions, their business model and brand and marketing strategies , their sales performance, and the amount of brand equity they have. Market research is another great resource for competitor intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

Competitive analysis is a form of market intelligence. You’ll look at their product range and value propositions, their business model and brand and marketing strategies , their sales performance, and the amount of brand equity they have. Market research is another great resource for competitor intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

Alpha Sense BI

DECEMBER 13, 2022

Market analysis is an extension of market research. While market research tools help curate information to provide a real-time picture of a particular company, industry, or topic, market analysis tools aim to understand the context around that information in pursuit of forecasting for the future. .

Analysis 97

Analysis Marketing Marketing Primary Research 97

Alpha Sense BI

DECEMBER 16, 2022

But as the amount of available information grows exponentially, it becomes increasingly complicated to conduct competitive and market intelligence. The majority of respondents use 3-6 tools for market intelligence research. Only 33% of respondents consider their process to be proactive. Competitor Watchlist .

Benchmarking 93

Benchmarking Competitive Landscape Briefing Market Intelligence 93

Netbasequid

SEPTEMBER 30, 2022

If you conduct new product development research, you will gain the necessary consumer and market intelligence to make it among the few new products that survive and keep on thriving. What Is New Product Development Research? New product development is the process of bringing a new product to the market!

Research 98

Research IT SWOT Analysis 98

Netbasequid

JANUARY 20, 2023

Customer support is everything, particularly when a brand needs help with the platform housing its consumer and market intelligence. A brand’s success with its business intelligence-gathering efforts depends on it! With Quid 360, brands usually go in with a question they need answering.

Knowledge 98

Knowledge Market Research Marketing Research Education 98

Netbasequid

MARCH 8, 2023

Primarily, competitive analysis should help you gain more market share, meaning you have to take it from the competition. Competitive analysis shouldn’t be confused with competitive market research, which studies the competitive landscape rather than focusing on a single competitor.

Analysis 98

Analysis Competitive Intellectual Property Competitive Landscape 98

Alpha Sense BI

DECEMBER 11, 2023

This can help financial professionals make informed investment decisions and identify potential opportunities in the market. Market Research : GenAI can also be a valuable tool for conducting market research , as it can analyze large volumes of market data, predict market trends, analyze customer preferences, and conduct competitor analysis.

Algorithm 59

Algorithm Finance Due Diligence Benchmarking 59

Alpha Sense BI

DECEMBER 18, 2023

Market Research : GenAI tools can be used when conducting market research to analyze large volumes of market data, predict market trends, analyze customer preferences, and perform competitor analysis. Passive strategies, on the other hand, track, mirror, and replicate a particular index.

Due Diligence 59

Due Diligence Management Briefing Algorithm 59

Similarweb

OCTOBER 25, 2021

But if you’re looking for benchmarks for each industry as of 2021, the table below can help. You’ll have to experiment and do a bit of market research (e.g. look at what your competitors are doing or carry out market research to refine your personas) to hit the mark. What are PPC CVR rates by industry? .

Market Intelligence 59

Market Intelligence Benchmarking Market Research Marketing Research 59

Alpha Sense BI

JANUARY 17, 2024

Some market intelligence solutions, like AlphaSense, allow you to import your internal research and then search and extract insights from across our vast content universe, as well as your own internal content. Enterprise search helps organizations discover, organize, and manage their own knowledge.

SWOT 52

SWOT Knowledge Algorithm Security 52

Alpha Sense BI

FEBRUARY 6, 2024

If you’re interested for a more comprehensive consumer market overview and outlook, check out our CPG Market Overview and Outlook for 2023 and Beyond. If you are curious about how AlphaSense can support retail market research, check out our Retail Market Research page.

Retail 52

Retail Due Diligence Research Value Chain 52

Netbasequid

NOVEMBER 2, 2022

By regularly conducting research on changing consumer attitudes, expectations, and behaviors, you can easily determine the effect of external circumstances on your brand so you can adjust accordingly. This type of market research is defined as brand tracking research. What is Brand Tracking Research?

Research 105

Research Analysis Market Research Marketing Research 105

Wink Intel

JUNE 8, 2021

The 10-year Treasury, the primary benchmark for fixed and indexed annuity pricing, today stands at a mere 0.763%. Don’t forget it, and your sales won’t falter…despite how bananas the market is behaving. . Click HERE to read the original story via NAILBA. Tough just got tougher .

Benchmarking 40

Benchmarking Market Research Marketing Research Competitive Intelligence 40

Similarweb

APRIL 20, 2021

The purpose of a buyer persona is to help you better understand your target audience and tailor your digital marketing strategy to their specific needs. You need to conduct market research to get in-depth knowledge about your audiences’ behavior and preferences. For the user personas, define: . Use data as your foundation.

Win 98

Win Marketing Marketing IT 98

Similarweb

APRIL 20, 2021

The purpose of a buyer persona is to help you better understand your target audience and tailor your digital marketing strategy to their specific needs. You need to conduct market research to get in-depth knowledge about your audiences’ behavior and preferences. For the user personas, define: . Use data as your foundation.

Win 59

Win Marketing Marketing IT 59