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Competitive Analysis Requires Benchmarking Your Own Company

Crayon

This brings us to a concept called competitive benchmarking, which is critical to competitive analysis success. Keep reading to learn how to benchmark your company against your competition for a successful competitive analysis. What is Competitive Benchmarking? Let’s start with the basics.

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A Guide to Social Media Competitive Analysis (Template)

Crayon

Social media is truly one of the strongest tools in marketers’ toolboxes, helping to improve brand visibility, bring in new leads, and engage with the community. This blog will guide you on what social media competitive analysis is and how to create a template that will set your marketing team up for success! Gather your data.

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Sentiment Analysis: Understanding Perception for Better Marketing

mention

Given the speed with which online trends come and go as well as the growing number of internet users, marketers need to constantly monitor the media to be able to create strategies that convert users into customers. There are many reasons why marketers should add sentiment analysis to their tools for marketing analytics.

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Applying Benchmarking in Competitive Analysis

ArchIntel

Crayon’s marketing manager, Emily Dumas , argued in a new blog post that it is not enough for companies to simply collect competitive intelligence like product information, revenue information and marketing campaign information when conducting a competitive analysis. ArchIntel™ -.

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Using FactSet for Competitor Analysis | Cipher

Cipher

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Competitor analysis is crucial to any marketing and production strategy. Competitive analysis promotes better market reactions, product price setting and marketing strategy.

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A Comprehensive Guide to Benchmarking Analysis

Netbasequid

Pretty much any data point can be used as a benchmarking metric. A benchmarking analysis measures your performance in a specific area and compares it against industry standards or competitive performance. Here, we’ll explore how to measure your brand’s success with our comprehensive guide to benchmarking analysis.

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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

With the rise of digital marketing, the business world has evolved into a competitive market. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. What is a Competitive Analysis Report? Why is a Competitive Analysis Report Important?

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