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5 Benchmarking Tips to Grow Your Online Presence

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That’s where benchmarking comes in. Read on as we break down five benchmarking tips to help you grow your online presence and succeed in the digital world. Table of Contents: Benchmarking your digital presence Choose the right metrics Benchmarking basics to guide you Stay competitive, 24/7. Let’s get started.

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The Hartford CIO Deepa Soni on transforming at scale

CIO

Deepa Soni: We strongly believe that enterprise agility and speed-to-market are key competitive advantages, and they’re a key tenant of our objectives. As we think about our next step change in driving business outcomes and competitive advantage for The Hartford, it is really our AI-led transformation.

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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

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With the rise of digital marketing, the business world has evolved into a competitive market. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. What is a Competitive Analysis Report? Why is a Competitive Analysis Report Important?

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Should you build or buy generative AI?

CIO

Whether it’s text, images, video or, more likely, a combination of multiple models and services, taking advantage of generative AI is a ‘when, not if’ question for organizations. CIOs want to take advantage of this but on their terms—and their own data. As so often happens with new technologies, the question is whether to build or buy.

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Trust Bank’s commitment to CX as a digital disruptor

CIO

Singapore’s Trust Bank (also known simply as Trust) is a new financial institution that’s enjoyed a strong first year of operations, capturing 12% market share in Singapore since launch and setting new benchmarks in customer experience and innovation.

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Competitor Benchmarking: What It Is & How It Works

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We are going to detail some of these opportunities, as well as what competitor benchmarking is, how it’s used, as well as some best practices. But first, let’s take a look at these reveling stats: 90% of Fortune 500 companies already use competitive intelligence to enhance their competitive edge. What is Competitor Benchmarking?

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ADP’s cloud transformation pays dividends

CIO

The cloud-native advantage ADP’s aggressive, early digital transformation has paid off nicely: Its expanded HCM portfolio is served to more than 1 million customers globally, up from 800,000 several years ago, with revenues at $18 billion in fiscal year 2023, up from $13 billion five years prior.