Remove Advantage Remove Benchmarking Remove Competitive Remove Competitive Landscape
article thumbnail

Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

With the rise of digital marketing, the business world has evolved into a competitive market. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. What is a Competitive Analysis Report? Why is a Competitive Analysis Report Important?

Analysis 157
article thumbnail

How to Conduct Competitive Intelligence Research

Owler

What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Competitive Intelligence Spotlight: Smriti Singh

Evalueserve

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. EVS: Within Competitive Intelligence, what drove you to focus on sales? EVS: How will Sales Radar empower CI teams?

article thumbnail

How Competitive Analysis Will Benefit Your Company

Owler

What is a Competitive Analysis? Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. Competitive analysis includes analyzing competitors' products, price points, and sales and marketing strategies.

article thumbnail

The Value of Broker Research: Insights You Won’t Find Elsewhere

Alpha Sense BI

In today’s market, getting ahead of the competition means acting on information before most are even privy to it. Ultimately, these insights aren’t found in company documents, press releases or news articles, and can give you the edge in a data-driven competitive landscape. So how can broker research benefit you and your team?

Research 105
article thumbnail

Maximizing Business Impact with Powerful Platform Capabilities

Netbasequid

For example, it revealed this Reddit post showing that consumers crave vegan options for dark chocolate: And of course, you need to not just keep an eye on consumer thought, but also keep a your competition in focus as well. Competitive Analysis Power Boost. Eying the competition is never a bad idea.

article thumbnail

What is Competitor Analysis in Marketing?

Netbasequid

This intel can be benchmarked against your own data to give you a working idea of where you stand in the market. However, today’s competitive analysis goes well beyond that. 87% of businesses believe big data analytics capabilities, such as competitor analysis, will alter the competitive makeup of their industry.