Dataversity

MAY 16, 2022

As more and more companies start to use data-related applications to manage their huge assets of data, the concepts of data modeling and analytics are becoming increasingly important. Companies use data analysis to clean, transform, and model their sets of data, whereas they […].

Data Analysis 52

Data Analysis Analysis Management Education 52

Zoominfo

NOVEMBER 20, 2018

If you’re unfamiliar with marketing attribution or want to explore new methods to improve your existing attribution model, today’s blog post is for you. We explain the basics of marketing attribution and explore several popular marketing attribution models. Next, we provide an overview of six effective attribution models.

Marketing 236

Marketing Marketing Sales Finance 236

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Not only does this impact our personal lives on a regular basis—i.e. searching for recipes, directions, or new bars to try out. But, it also impacts our professional lives as well—i.e.

Marketing 220

Marketing Marketing Travel Education 220

CIO

OCTOBER 7, 2022

With data increasingly vital to business success, business intelligence (BI) continues to grow in importance. With a strong BI strategy and team, organizations can perform the kinds of analysis necessary to help users make data-driven business decisions. Below is our guide to some of the most sought-after BI certifications.

Business Intelligence 909

Business Intelligence Intelligence Intelligence Business 909

Datapine Blog

AUGUST 29, 2022

The saying “knowledge is power” has never been more relevant, thanks to the widespread commercial use of big data and data analytics. The rate at which data is generated has increased exponentially in recent years. Essential Big Data And Data Analytics Insights. million searches per day and 1.2

Data Mining 105

Data Mining Predictive Analytics Startups Data Analysis 105

Alpha Sense BI

NOVEMBER 9, 2022

The emergence of Big Data has made it impossible to uncover the insights that matter without the support of automation and artificial intelligence. Further, sophisticated analysis tools and smart data visualizations are essential to building and communicating investment strategies to stakeholders.

Research 52

Research KPI Analysis Benchmarking 52

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Not only does this impact our personal lives on a regular basis—i.e. searching for recipes, directions, or new bars to try out. But, it also impacts our professional lives as well—i.e.

Marketing 100

Marketing Marketing Travel Education 100

Alpha Sense BI

JULY 14, 2023

There’s only one problem—the sheer amount of data that exists to be gathered and analyzed is astronomical. In order to have complete competitive intelligence, you must be able to source data from the thousands of places it exists online. It’s impossible to do this without the right technology to support the process.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

bazaarvoice

MAY 11, 2022

Rather than respond to each request individually (of which there’s obviously millions), we decided to consult internal experts and put together this best practice guide instead. Before your next UGC content manager interview, read this guide we created with help from industry professionals. The great resignation is truly here.

Management 98

Management Knowledge Briefing Human Resources 98

Netbasequid

MAY 27, 2021

Analytics is the foundation of your planning efforts, and with more brands putting their faith in them, it’s critical to have the right social media softwares in your toolbelt. However, there are many types of players in this social media analytics game, so how do you know which ones are the best for your team? That’s where we come in.

Marketing 99

Marketing Marketing Gaming Research 99

CXL

DECEMBER 13, 2022

This guide will help you understand everything you need to get started with A/B testing. A/B testing splits traffic 50/50 between a control and a variation. A/B split testing is a new term for an old technique — controlled experimentation. Table of contents What is A/B testing? What is A/B testing? Lives are on the line.

Win 106

Win Analysis Algorithm Knowledge 106

CXL

NOVEMBER 17, 2022

Intuition is no substitute for data. As Dr. Eric Bonabeau says, “The more data you have to weigh, and the more unprecedented the challenges you face, the less you should rely on instinct and the more on reason and analysis.”. Table of contents What is digital analytics and what can you gain from it? Descriptive analytics 2.

Predictive Analytics 88

Predictive Analytics Analysis Algorithm Sales 88

Moz

OCTOBER 8, 2019

A valid, well-formatted HTML page also reduces possible misinterpretation — of structured data, metadata, language, or encoding — by search engines. We wrote about the markup results and how the top twenty Google results pages implement them, then went even further and obtained HTML usage insights on them. What does this have to do with SEO?

IT 54

IT Profiling Learning Management 54