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Competitive Intelligence Services

Aqute Intelligence

Winning more sales pitches Competitive intelligence for sales empowers your sales team to close more deals by providing the knowledge and insights they need to outshine the competition. Enhanced customer acquisition: Identify and target new market segments to expand the customer base. Let’s take a look.

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Competitive Intelligence Spotlight #32: Fred Avila, Director of Price-to-Win at Alion Science and Technology

ArchIntel

ArchIntel: What are some of the lessons you’ve learned throughout your career in competitive intelligence? . Whether it’s chasing an opportunity, learning about a competitor or a customer, gathering information effectively is an important skill. . ArchIntel: How do you predict a customer’s behavior in price-to-win?

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11 Questions & Answers about Win Loss Analysis

Cooperative Intelligence Blog

Recently I was interviewed about Win Loss analysis. Question: Why did you write this book, Win/Loss Analysis ? Ellen: There wasn’t a book written on Win/Loss analysis and every time I complete a Win/Loss project, and my client makes the changes that I recommend, they make more money. I thought you might be interested.

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Business Development vs. Sales: Getting the Best of Both Worlds

Zoominfo

A more sophisticated program of business development will involve finding new market segments for your business to appeal to. Business development is growing as a discipline , and putting the right emphasis on it, including making hires, can turn a tough, recovering market into a field of opportunity for your business.

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Business Development vs. Sales: Getting the Best of Both Worlds

Zoominfo

Sales is, well, sales: bringing your product to individuals in your predetermined target market segment. Business development can concern anything your company does to expand its market reach. A more sophisticated program of business development will involve finding new market segments for your business to appeal to.

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How Should Data Drive Your Email Marketing Strategy In 2021?

Smart Data Collective

Marketers invested 350+ million dollars in their email advertising efforts to reach 3.9 billion users daily—furthermore, advertisers using email marketing segmentation experience an average increase of 760% in their revenue. Here are some of the ways to use data to drive your email marketing strategy in 2021.

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How to Build a Sales Territory Plan with a Buyer-Centric Approach

Zoominfo

It’s a critical team effort to determine the best place to win. Before you begin looking at which market segments or verticals your sales reps should be focused on, consider why those segments need your solution in the first place. Market shifts like this present new growth segments for your sales team to target.

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