Zoominfo
OCTOBER 14, 2018
With the rise of sales enablement technology and the variety of available communication methods, one might expect phone calls to become a thing of the past. Yet, cold calling is still a key component of B2B sales. In fact, 78% of decision-makers polled have taken an appointment or attended an event that came from a cold call ( source ). The Problem with B2B Cold Calling.
Digimind
OCTOBER 17, 2018
A study by Clutch.com shows that written content such as articles, notes, and white papers continues to engage as much as videos. Furthermore, 27% of marketers cited writing as the most engaging form of content, ahead of videos. But with so much content out there and a limited amount of time to read it all, how can you optimize your content to make it compelling for your target audience?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Elegant BI
OCTOBER 16, 2018
In this article, we will discuss the Decision Tree analysis method. What is Decision Tree Analysis? There are two basic types of decision tree analysis: Classification and Regression. 1) Classification Trees are used when the target variable is categorical and, as the name implies, are used to classify/divide the data into these predefined categories of a target variable.
DC Velocity
OCTOBER 19, 2018
Following Amazon's lead—and as a way to curb the high costs associated with reverse logistics processes—two-thirds of retailers say they would stop doing business with problem shoppers.
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Zoominfo
OCTOBER 18, 2018
Event marketers have always been at the forefront of cutting-edge technology, as they strive to grab and keep attendee interest long after each event is over. So, it should come as no surprise that AI has become a staple at industry events. In fact—88% of event professionals said they plan to use artificial intelligence in 2018, a 107% increase from the previous year ( source ).
Digimind
OCTOBER 17, 2018
Good content engages customers and helps to form relationships with them. Here are 5 ways social media data can help you improve your content marketing strategy. The post 5 Ways to Optimize Content Marketing with Social Media Data appeared first on Digimind Blog.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
DC Velocity
OCTOBER 18, 2018
Chinese e-commerce giant launches "Urban Smart Logistics Institute" at Beijing supply chain summit.
Zoominfo
OCTOBER 16, 2018
Reddit —the self-proclaimed front page of the internet—is a social networking site with more than 330 million monthly active users. These users—referred to as Redditors—use the platform to share, interact with, and consume the latest news and trending topics. Reddit is more than just a social networking site. The platform offers a unique and untapped goldmine of market research.
Moz
OCTOBER 15, 2018
Posted by jocameron We’re proud to announce that we recently launched our brand-new Help Hub ! This is the section of our site where we store all our guides and articles on how to use Moz Pro, Moz Local, and our research tools like Link Explorer. Our Help Hub contains in-depth guides, quick and easy FAQs, and some amazing videos like this one. The old Help Hub served us very well over the years, but with time it became a bit dusty and increasingly difficult to update, in addition to looking a bi
Elegant BI
OCTOBER 18, 2018
This article describes the analytical technique of multiple linear regression. What is Multiple Linear Regression Analysis? Multiple Linear Regression is a statistical technique that is designed to explore the relationship between two or more variables (X, and Y). It is useful in identifying important factors (X,) that will impact a dependent variable (Y), and the nature of the relationship between each of the factors and the dependent variable.
Advertisement
Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
DC Velocity
OCTOBER 16, 2018
Despite potential of tech to streamline business tasks, human traits like compassion can never be replicated, Leonhard tells MHI show.
Zoominfo
OCTOBER 16, 2018
Reddit —the self-proclaimed front page of the internet—is a social networking site with more than 330 million monthly active users. These users—referred to as Redditors—use the platform to share, interact with, and consume the latest news and trending topics. Reddit is more than just a social networking site. The platform offers a unique and untapped goldmine of market research.
Digimind
OCTOBER 18, 2018
Every PR practitioner knows an up-to-date media list is one of the most important things to getting your story in front of the right target audience. Here are a few tips on how you can use social media listening tools to build and maintain a targeted media list. The post How to Develop a Targeted Media List with Social Media Monitoring appeared first on Digimind Blog.
Elegant BI
OCTOBER 18, 2018
In this article, we will discuss the KNN Classification method of analysis. What is the KNN Classification Algorithm? The KNN (K Nearest Neighbors) algorithm analyzes all available data points and classifies this data, then classifies new cases based on these established categories. It is useful for recognizing patterns and for estimating. Let’s say we want to determine the likelihood of loan default based on two predictors (age and loan type), with ‘default’ being the target.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
DC Velocity
OCTOBER 16, 2018
Finnish firm unleashes 45 mph driverless snowplow—on a closed road, of course.
Zoominfo
OCTOBER 14, 2018
With the rise of sales enablement technology and the variety of available communication methods, one might expect phone calls to become a thing of the past. Yet, cold calling is still a key component of B2B sales. In fact, 78% of decision-makers polled have taken an appointment or attended an event that came from a cold call ( source ). The Problem with B2B Cold Calling But the reality is—whether you’re a seasoned veteran or it’s your first day on the job—you probably don’t enjoy making cold cal
Digimind
OCTOBER 15, 2018
Capture, analyze, and use insights from social to find out how consumers perceive and interact with your brand, so you can optimize your customer journey! The post 4 Ways to Manage and Optimize Your Customer’s Journey with Social Media Intelligence appeared first on Digimind Blog.
Elegant BI
OCTOBER 17, 2018
This article explains the Karl Pearson Correlation method of analysis, and how it can be applied in business. What is the Karl Pearson Correlation Analytical Technique? Correlation is a statistical measure that indicates the extent to which two variables fluctuate together. A positive correlation indicates the extent to which those variables increase or decrease in parallel.
Advertisement
ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
DC Velocity
OCTOBER 16, 2018
Creates Stephen A. Schwarzman College of Computing to serve as focal point for interdisciplinary approach to studying computing, artificial intelligence and related fields.
BIS Research
OCTOBER 18, 2018
As per the International Energy Agency (IEA) it is expected that the demand for electricity will increase by 70% by 2040 due to excessive demand in emerging economies such as China, India, Africa, Middle East and South-East Asia. From the different renewable sources of energy, wind energy is the most efficient form of energy and windmills are installed in wind farms to generate electricity.
Digimind
OCTOBER 18, 2018
Every PR practitioner worth his or her salt knows that an up-to-date media list is one of the most important things to ensure your story gets in front of the right target audience. However, building and maintaining one can be a time-consuming activity. With journalists shifting roles within and between publications, and new journalists entering the scene, maintaining a media list requires constant attention and effort.
Elegant BI
OCTOBER 17, 2018
This article looks at the ARIMAX Forecasting method of analysis and how it can be used for business analysis. What is ARIMAX Forecasting? An Autoregressive Integrated Moving Average with Explanatory Variable (ARIMAX) model can be viewed as a multiple regression model with one or more autoregressive (AR) terms and/or one or more moving average (MA) terms.
Advertisement
Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
DC Velocity
OCTOBER 18, 2018
Online retail giant says it received 70,000 applications within two days of its $15 minimum-wage announcement as it seeks to fill more than 100,000 seasonal jobs.
Better Buys
OCTOBER 18, 2018
According to Limble’s 2018 research on maintenance management, trends in the CMMS software market include increased investment in the application, heightened use of mobile platforms, and a growing adoption of CMMS software to track comprehensive maintenance operations. Industry insiders predicted most of these trends as 2017 became 2018. So, we sought our own experts and asked them […].
Zoominfo
OCTOBER 18, 2018
Today’s B2B buyers conduct most, if not all, initial product research online. As a result, your company’s website and related B2B product pages are critical to the success of your organization. If you’re creating a new business website or simply optimizing existing product pages, today’s blog post is for you. Keep reading! 1. Be concise. If your first instinct is to take a deep dive into product details—resist the temptation.
Elegant BI
OCTOBER 17, 2018
This article describes the Simple Linear Regression method of analysis. What is Simple Linear Regression? Simple Linear Regression is a statistical technique that attempts to explore the relationship between one independent variable (X) and one dependent variable (Y). This method helps a business to identify the relationship between X and Y and the nature and direction of that relationship.
Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights
While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.
DC Velocity
OCTOBER 18, 2018
Sales and marketing agreement aims to expand market reach and provide customers with better omnichannel packaging and shipping solutions, companies say.
Better Buys
OCTOBER 16, 2018
The accounting software market has a long legacy that dates back to the late 1970s. It has several major players that include Peachtree Software, Microsoft Dynamics and Quickbooks. The market’s revenue was $5.7 billion in 2017, and is forecast to grow to $11.8 billion by 2026. While accounting software is traditionally deployed on-premise, vendors […].
Zoominfo
OCTOBER 15, 2018
twitter. Since its release, Twitter quickly garnered traction in the B2B marketing realm. In fact, 87% of B2B marketers report using Twitter as part of their social media strategy, trailing LinkedIn as the number one platform by only 6% ( source ). However, as the use of Twitter becomes more widespread, marketers continue to be skeptical of the platform as a viable marketing tool.
Elegant BI
OCTOBER 17, 2018
This article discusses the Paired Sample T Test method of hypothesis testing and analysis. What is the Paired Sample T Test? The Paired Sample T Test is used to determine whether the mean of a dependent variable e.g., weight, anxiety level, salary, reaction time, etc., is the same in two related groups. For example, one might consider two groups of participants that are measured at two different “time points” or two groups that are subjected to two different “conditions”
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Expert insights. Personalized for you.
198 
Let's personalize your content