Cipher
DECEMBER 8, 2021
If you’re in the process of selecting the right Competitive Intelligence (CI) software for your organization, you know there are many variables to consider. You’ll need to think through how easy the software will be to implement in your organization, the benefits the technology can offer your team, and the data sources you can leverage to generate insights.
Smart Data Collective
DECEMBER 8, 2021
A number of industries have been affected by artificial intelligence technology. It is no surprise that more businesses are using AI as they discover the benefits it has to offer. The benefits of AI is more obvious to some businesses than others. However, some industries are discovering the wonderful benefits of AI in unexpected ways. For example, the flooring industry has been heavily influenced by advances in AI technology.
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Intelligence Node
DECEMBER 8, 2021
Key Lessons from Dyson to Boost Your Direct-To-Consumer Retail Growth Content Summary : Why Dyson’s DTC Strategy Works Take Back Control of Your Brand’s Online Presence How Digitally Advanced Brands Use AI as a Differentiation Strategy How to be a DTC Trailblazer in 2022 Futureproof your Digital Growth with Dyson’s Data Best Practices The strongest […].
Smart Data Collective
DECEMBER 8, 2021
Data security is very important in any industry. You have to take all possible measures to make sure data is properly encrypted and secured. However, data protection is even more important in the healthcare sector. There are special regulations regarding patient data, which you must carefully adhere to. These data protection regulations even apply to things like sending faxes.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Primary Intelligence
DECEMBER 8, 2021
Most often when people think of win loss analysis, they think of the sales process. But win loss analysis has tremendous benefits on the customer success side of a buyer’s journey. It is not uncommon for the sense of urgency to dip once the deal is done. Using buyer feedback throughout the customer experience helps delivery ensure they are fulfilling on the expectations of the customer.
Netbasequid
DECEMBER 8, 2021
Performance benchmarking involves tracking a series of metrics that connect back to a brand’s goals for the month, quarter or even the year. These metrics offer a tangible way to measure a brand’s successful consumer outreach efforts and to also identify challenges that need to be reconsidered moving forward. Performance benchmarking offers a way to set standards and hold teams accountable with metrics that every brand should have in place in 2022.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Intriccately
DECEMBER 8, 2021
Consistent growth is what allows a company to move from startup to top market competitor and operate on a global scale. And to achieve consistent growth, businesses need to find a way to maintain acceleration and avoid the organizational roadblocks and potholes of underperformance and market interruptions.
Evalueserve
DECEMBER 8, 2021
Computer Vision, a field of artificial intelligence, enables computers to mimic the way humans see, analyze, and understand the visual world. Through deep learning models and neural networks, computers can break down visual data, draw accurate predictions, and identify the subject matter of images and videos. While human vision has had the advantage of time – we’ve been interpreting visuals long before computers were even invented – computer vision is taking precision to the next level.
Contify
DECEMBER 8, 2021
The post 6 Market Research Myths That Harm Your Organization appeared first on Contify Market and Competitive Intelligence Platform - Blog.
Intriccately
DECEMBER 8, 2021
What is enterprise marketing, exactly?
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
mention
DECEMBER 8, 2021
It’s hard to be original. The B2B marketplace demands innovation, but when it comes to content marketing meeting deadlines can be counter-productive to creativity. Many creatives might work under more pressure than they would like, finding it difficult to “invoke the muse” or brainstorm ideas in tight spaces. It is understandable. Nevertheless, creativity should be at the forefront of campaigns , with writers, marketers, and designers breaking new ground at every opportunity.
SpyFu
DECEMBER 8, 2021
Google's tools are helpful for checking current rankings on your own site, but if you want more options--including past website rankings--that's where 3rd party tools come in. That's especially true for competitive research or market research, because Google won't help you find much on other people's sites. Here's how to get past all of that. You can check a website's ranking by searching it in SpyFu.
Dataversity
DECEMBER 8, 2021
President Biden has just signed a landmark $1.2 trillion infrastructure bill. The bipartisan legislation includes record-setting federal investments to the tune of $550 billion in transportation, utilities, and broadband. An additional $110 billion will be directed toward roads, bridges, and other major projects. As this legislation was being debated and refined in both the House […].
Dataversity
DECEMBER 8, 2021
As part of a well-desired culture change of data awareness in an organization, data democratization is a concept that enables easy access to data by anyone. The ease of availability and access to data allows for direct and indirect data monetization, thus improving revenue streams. This concept can be realized through an internal marketplace as […].
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
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