Tue.Jan 31, 2023

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3 Ways to Discover Your Authentic Leadership Style

CIO

By Chet Kapoor, Chairman and CEO, DataStax Everyone has a point of view on leadership. There are tons of books, articles, and case studies with frameworks for becoming a great leader. These resources can absolutely help you find inspiration and hone your perspective, but here is the truth: There is no perfect model. After 20+ years in tech and speaking with leaders from many of the world’s most recognized brands and fastest-growing startups, I’ve learned that the most important thing about leade

Startups 617
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Anti-Spoofing is Crucial for Data-Driven Businesses

Smart Data Collective

Big data technology has unquestionably been a gamechanger for businesses. Data-driven businesses are 58% more likely to meet revenue goals than companies that do not use big data. However, there is a dark side to using big data technology. It is also increases security risks. Spoofing is more likely to be a problem for data-driven organizations. The good news is that there are ways to mitigate these risks.

Business 218
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Walgreens Empowers Pharmacists with an Intelligent Prescription Data Platform on Microsoft Cloud

CIO

Analytics, Business Intelligence, iCloud

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How ZoomInfo Supercharges Sales: A Step-by-Step Breakdown

Zoominfo

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. But despite the speed of innovation in sales tech, there are still large corporations and small startups alike whose main sources of information for targeting are Google, basic contact-scraping software, and LinkedIn Sales Navigator.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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15 competitive intelligence companies - US

Aqute Intelligence

Based on our fuller list of competitive intelligence companies, below is the list of companies based in the US or with a mostly US focus - as far as one can judge by their websites. If we have missed anyone out, please tweet @aquteintel AIM , US Aqute Intelligence , US (this is us, woohoo!) Aurora WDC , US Competia , Canada/Switzerland Fletcher/CSI , US, UK Fuld & Co , US, UK, Philippines Inovis, US Intelligentsia , UK, global offices Tyson Heinz , US Proactive Worldwide , US/China Rauch Ass

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Machine Learning to Improve SEO Performance

TDAN BI

For the larger part of my SEO career, I was leading a team of a dozen marketing specialists working on multiple SaaS or affiliate projects. At one point, I asked myself whether I could utilize my data science expertise to get better marketing results.

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A Data-Driven Customer Services Approach

TDAN BI

As customer service continues to be a top priority for businesses, data has become a crucial aspect of improving the way they interact with their customers. By utilizing CRM software and call center software, companies are able to easily access and analyze customer data to provide a personalized experience.

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Promoting Data-Driven Collaboration with an Enhanced Business Model Canvas

Dataversity

The number of organizations undertaking digital transformation initiatives continues to grow as businesses seek to increase profits using digitization and automation. The potential impact of digital transformation can be significant, so the stakes are high, as is the value of available data. According to IDC, $1.8 trillion will be spent on digital transformation in 2022, an increase of nearly […] The post Promoting Data-Driven Collaboration with an Enhanced Business Model Canvas appeared f

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Integrating & Analyzing the Medical Record

TDAN BI

It happens a thousand times a day. Every time someone partakes in medical care, a record of the care is written. Taken together, there are a LOT of medical records that are written each day. And over time, these records form an impressive and important collection of information.

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Is ITOM Still Relevant for Multi-cloud Environments?

CIO

IT Operations management (ITOM) – a framework that gives IT teams the tools to centrally monitor and manage applications and infrastructure across multi-premise environments – has been the foundation of enterprise IT infrastructure and applications for the last 30 years. It has been the backbone that ensures technology stacks are operating optimally to provide timely business value and keep employees engaged and productive by maintaining the availability of core applications.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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TIBCO Named a Leader in the 2023 Gartner® Magic Quadrant™ Integration Platform as a Service Report

IBI

Reading Time: 2 minutes Businesses exist in constantly changing and increasingly competitive markets. To succeed in these conditions, they are increasingly executing digital initiatives to automate the business, offer new digital services, provide real-time access to data for greater insights, and modernize infrastructure to meet business, technical, and regulatory requirements.

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Making Remarkable Energy Grids a Reality

CIO

Many industries already benefit from the transformative power of advanced digitalization. Telecommunications, manufacturing, retail, publishing, and others have seen amazing changes in terms of new opportunities, capabilities, and efficiencies. While the energy sector has long embraced IT, it’s on the verge of a digital makeover. The dilemma of constantly growing energy demand and the need to address the global climate crisis using increasing amounts of intermittent renewables drives energy c

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Industrial Content Marketing: ToFu Questions That Need Answers

Weidert Group

Top-of-the-funnel content — it’s how you’ll attract the largest audience and the greatest number of potential leads. ToFu, as it’s often called, is the widest part of the sales and marketing funnel , and where you make that vital first impression with the majority of your leads. The goal of ToFu content marketing for industrial companies is simple: Educate and inform without sounding like a sales pitch.

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Modernizing enterprise architecture for the digital era

CIO

With digital operating models altering business processes and the IT landscape, enterprise architecture (EA) — a rigid stalwart of IT — has shown signs of evolving as well. One key indicator of this evolution is the increasing interest in enterprise architecture management (EAM) tools, which transformational enterprise architects and CIOs are turning to in order to jointly digitize the business.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Discover’s unique IT training platform builds skills and community

CIO

With talent markets tight as ever, upskilling is increasingly becoming an IT imperative, and Discover Financial Services is among those companies sharpening staff capabilities by investing in their IT training strategies. The company, which has a culture of “empowering [employees] to work better together in modern ways,” says Angel Diaz, vice president of technology capabilities and innovation (pictured), is keenly aware of the latest “technology-fueled renaissance” that sees employees increasin

IT 325