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The generative AI revolution is transforming how banks work

CIO

Copilot combines large language models (LLMs) with the bank’s data, providing staff access to a virtual PA, copywriter and analyst. Not just to increase productivity, efficiency and innovation but to free up staff to create deeper customer relationships. Generative AI, Innovation

Banking 826
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Tech leaders weigh in on the upside and flipside of generative AI

CIO

“Since the middle of last year, we’ve been analyzing the potential impact, opportunities, and risks of the speed of innovation in this area, as well as introduced policies and implemented measures to minimize risks,” he says. But overall, we see this as a huge opportunity. We’re testing ChatGPT at an individual level,” he says.

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13 Best Marketing Books Worth Reading In 2023

mention

Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. Gladwell touches on marketing, advertising, and the psychology of consumer behavior in his research into what creates “word of mouth” buzz.

Copywrite 260
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Why Has GAI Risen So Quickly?

SCIP

A researched-back look into how Generative AI is becoming ubiquitous. In 2020, GAI tools were able to create general first drafts of copywriting and conduct average searches. SCIP Insights Why Has GAI Risen So Quickly? But by 2030, these same tools may be able to generate professional-level writing as well as images and graphics.

SCIP 45
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Traits AI Startups Seek When Hiring New Employees

Smart Data Collective

Hughes points out that this has made it more difficult for tech companies to innovate effectively. As far as Data Analysis is concerned, potential employees should have an extensive knowledge of quantitative research, quantitative reporting, compiling statistics, statistical analysis, data mining, and big data. Graphic Design.

Startups 212
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US Engineering Services Industry: Optimism Amid Lingering Pandemic

ArchIntel

As SVP for AECOM, Elero has been responsible for driving top-line growth for the company’s intelligence solutions enterprise, with a focus on capitalizing on business opportunities and managing investments necessary for providing innovative and cost-effective solutions. Ryan Albright, Marketing Director, Herbert, Rowland & Grubic.

Copywrite 104
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15 Examples of Creative B2B Content Marketing Done Right

mention

The B2B marketplace demands innovation, but when it comes to content marketing meeting deadlines can be counter-productive to creativity. Copywriting: The Definitive Guide. Constructing a well-written and researched guide like this allows companies to plug other content too, in this case signing up to Hotjar’s insights mailing list.

Marketing 350