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10 most in-demand generative AI skills

CIO

Upwork analyzed data from its platform, examining the types of projects companies hired freelancers for thus far this year, to identify the most sought-after AI skills on the market. AI chatbot AI chatbots have become commonplace in modern society, especially in e-commerce, customer service, and retail.

Copywrite 893
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5 methods to adopt responsible generative AI practice at work

CIO

Commit bots can also help developers write messages that include enough information to be useful to users and other developers, and generative AI could do the same for IT staff documenting upgrades and system reboots. And if the information you want doesn’t exist, the model will still attempt to create something plausible.

Copywrite 594
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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). Enter email list segmentation—the key to successful email marketing. But, that’s only if you do it correctly.

Marketing 219
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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). Enter: email list segmentation—the key to successful email marketing. But, that’s only if you do it correctly.

Marketing 124
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Facebook Ad Strategy for Ecommerce: A Complete Guide

CXL

According to Insider Intelligence, online retail sales will reach $7.4 trillion by 2025 , making up around one quarter of all retail sales. With ad costs rising on Facebook (and across platforms), ecommerce marketers who want a slice of this pie will need to up their Facebook ad game to stand out and remain in play.

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The Marketer’s Guide to Email List Segmentation

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. That’s why email list segmentation is the key to successful email marketing. That’s why email list segmentation is the key to successful email marketing. The days of batch and blast emails are long gone.

Copywrite 130
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7 Examples of Effective Cross-selling (and Why They Work)

CXL

For example, a fast-food restaurant employee asking if you’d like fries with your order or a phone retailer asking if you’d like to bundle your handset with a cover. It’s also a marketing strategy used by Amazon on every product page with its “Frequently bought together” section. Cross-selling is something you’ll be familiar with.

Sales 107