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Harnessing Sales Teams as a Source Of Competitive Intelligence

Aqute Intelligence

Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. While your sales team is out there on the field, uncovering insights and digging up intelligence, remember – you're not in this alone.

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Competitive Intelligence Spotlight #36: Leslie Mauger, Director of Pricing, Strategy and Intelligence for Peraton

ArchIntel

Leslie Mauger , director of Pricing, Strategy and Intelligence at Peraton , recently spoke with ArchIntel regarding how she measures success within competitive intelligence, how to draft competitive intelligence reports and some of the lessons and challenges she’s learned throughout her career in the sector.

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The Evolution of Pharma Market Research

Alpha Sense BI

By taking a more proactive—rather than reactive—approach to research, organizations can leverage better-informed strategies to stay ahead of their competitors. Conducting Pharmaceutical Market Research With AlphaSense AlphaSense is a leading market intelligence platform for life sciences professionals and investors.

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How to Conduct Consumer and Retail Market Research

Alpha Sense BI

To stay competitive in the current economic climate , companies need to conduct comprehensive and efficient market research. Likewise, executive leadership must have a thorough understanding of the competitive landscape they are operating in while staying keenly aware of evolving consumer trends.

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Competitive Intelligence Spotlight #27: Dorothy Koch, Head of Business Research and Competitive Intelligence with Sagacity Operations Solutions

ArchIntel

Dorothy Koch , head of Business Research and Competitive Intelligence with Sagacity Operations Solutions , recently spoke with ArchIntel regarding how competitive intelligence and analysis has driven the commercial sector. ArchIntel: How do you measure success within competitive intelligence? . “It’s

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Facebook Looking for Spark AR Product Marketing Researcher

ArchIntel

Facebook is seeking a product marketing researcher for its Spark AR platform , a studio built for creating intuitive and customizable augmented reality experiences in Instagram stories and reels, among other things. Preference will be given to those with experience in creator ecosystems or developer marketing. ArchIntel™ -.

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How Product Preferences are Revealed Using Competitive Intelligence

Netbasequid

Here, we’ll examine how product preferences are revealed using competitive intelligence. Your product’s competitive positioning. Messaging must-haves revealed by competitive intelligence. The competitive intelligence you gain from it gives you traction to adjust and hit the sweet spot with your products.