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Luxury Hotel Brand Uses Online Management, Competitive Intelligence to Improve Customer Engagement

ArchIntel

Marketing Tech News explores how a luxury hospitality brand uses online marketing and competitive intelligence to improve its presence and overall performance. The company used metrics from Yext’s competitive intelligence to inform its strategic business decisions.

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Executive Profile: Kevin Johannsen, Senior Market and Competitive Intelligence Manager at Vizient

ArchIntel

Kevin Johannsen is currently a senior market and competitive intelligence manager at Vizient, based in Dallas, Texas. During this relatively brief period, he has led the gathering, analysis and packaging of essential business intelligence using various research methods for the benefit of the company. ArchIntel™ -.

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Ceridian Hiring Senior CI Marketing Manager

ArchIntel

Florida-based intelligence company Ceridian is hiring a competitive intelligence marketing senior manager. The senior manager will work with other teams to address global competitiveness, create training content, monitor the company’s position against its competitors and study data for decision-making. ArchIntel™ -.

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Global medical equipment company discovers a new competitor…and a new market

Fuld

Fuld provided competitive insights for t he company to implement a renewed sales and marketing strategy and recover market share. During 2020 and 2021, a leading medical equipment manufacturer experienced a slowdown in the sale of diagnostic machines to hospitals. Approach . How Fuld & Company can help your business .

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US Telecommunications Industry to Maintain Growth Amid Competition-Charged Environment

ArchIntel

It will be up to each telco’s competitive intelligence professional to deliver the insights needed to capture market share. Executive Profile: Kevin Cooke, Business Intelligence Manager at Verizon Wireless. Kevin Cooke is a business intelligence manager at Verizon Wireless, working out of Hopewell, New Jersey.

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Executive Profile: Anindita Niyogi, Global Business Analytics and Insights Director at Pfizer

ArchIntel

In the role, she oversees strategic and cross-functional initiatives in the rare disease, inflammation and immunology, vaccines and hospital anti-infective businesses of Pfizer. Before joining Pfizer, she spent seven years at AstraZeneca Pharmaceuticals , which has also developed a COVID-19 vaccine.

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2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

Our report details this shift across various sectors, including Banking and Finance, Consumer Products, Food and Beverage, Healthcare and Pharmaceutical, Media and Entertainment, Retail, Technology, Transportation, and Travel and Hospitality. However, this does not imply that fewer agencies are using such data.