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Salesforce to acquire PoS startup PredictSpring to augment Commerce Cloud

CIO

Customer relationship management (CRM) software provider Salesforce has signed a definitive agreement to acquire cloud-based point-of-sale (PoS) software vendor PredictSpring to augment its existing Customer 360 capabilities in an attempt to get a stronger hold in the retail industry.

Startups 711
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AI marketing: How to leverage the innovative tech for e-commerce

bazaarvoice

AI has substantial benefits and applications in marketing in fact — so it’s time e-commerce companies got on board to leverage this transformative technology. marketing leaders across a variety of industries, including tech, consumer packaged goods, manufacturing, and retail, only use AI or machine learning 11.8%

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Micro transformation: Driving big business benefit through quick IT wins

CIO

Micro transformations are a strategic approach to digital evolution, enabling IT leaders to innovate without disrupting business continuity. Switching to a one-to-many model has enabled innovation to continue at a steady pace, Ferguson says. Micro transformations should not be done for the sake of innovating, he says. “We

Win 613
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The Innovation Table | John on Leadership, Culture, and Innovation

Engage3

Before joining CoolerX, where he currently serves as President of this innovative in-store retail media tech startup, John was the President and Chief Executive Officer at KKR owned Cardenas Markets, where he led the effort to double the size of this $1B+ Hispanic food retailer. We’re successfully tapping into that need.

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The Innovation Table | John Gomez on Leadership, Culture, and Innovation

Engage3

Before joining CoolerX, where he currently serves as President of this innovative in-store retail media tech startup, John was the President and Chief Executive Officer at KKR owned Cardenas Markets, where he led the effort to double the size of this $1B+ Hispanic food retailer. We’re successfully tapping into that need.

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A guide to delivering an exceptional e-commerce experience

bazaarvoice

Convenience, innovation, personalization, and customer connection — some of the traits needed to deliver an exceptional e-commerce experience for your shoppers. Just like moviegoers, shoppers also want an elevated experience , whether that’s in a physical store or an e-commerce store. Source: Shopper preference report.

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What is Brand Protection?

mention

Intellectual Property Rights: Beyond trademarks, brand protection extends to securing patents, copyrights, and trade secrets, providing legal protection for innovative products, designs, content, and proprietary information. the iconic jewelry retailer. You can contact the International Trademark Association to manage trademarks.