ArchIntel

NOVEMBER 3, 2021

million Americans, with some 140,000 business establishments operating within engineering and related design services. Executive Profile: Bernie Elero, SVP of Business Development and Capture Management at AECOM. Executive Profile: Julia Moroney, Director of Marketing at French & Parrello Associates.

Copywrite 104

Copywrite Profiling Win Briefing 104

Zoominfo

MAY 15, 2018

Recruiters have a lot at stake every time they fill an open position because a bad hire can hurt a business in a number of ways. 39% of businesses report a decrease in productivity due to a bad hire. 41% of businesses estimate the cost of a bad hire to be over $25,000. For example– let’s say you’re hiring a marketing copywriter.

Copywrite 178

Copywrite Profiling Education Win 178

Zoominfo

OCTOBER 6, 2019

Recruiters have a lot at stake every time they fill an open position because a bad hire can hurt a business in a number of ways. 37% of businesses report a decrease in productivity due to a bad hire. If you aren’t familiar, a candidate persona is a profile of your ideal candidate for any given open position.

Copywrite 130

Copywrite Profiling Education Win 130

CXL

JUNE 16, 2022

A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. Like the plays of an NFL team, its contents lay out how you win.

Marketing 124

Marketing Marketing Copywrite Win 124

Moz

JUNE 29, 2020

I think that as an industry we need to alter our mindset to focus on what link building should be: an ongoing, integrated, business-as-usual activity. Link building processes that work for brands now and that will continue to work in the future need to sit closer to the rest of the business. But it could (and should) be a lot better.

Copywrite 79

Copywrite Briefing Profiling Business 79

Moz

JUNE 29, 2020

I think that as an industry we need to alter our mindset to focus on what link building should be: an ongoing, integrated, business-as-usual activity. Link building processes that work for brands now and that will continue to work in the future need to sit closer to the rest of the business. But it could (and should) be a lot better.

Copywrite 67

Copywrite Briefing Profiling Business 67

Moz

JANUARY 28, 2019

Is a local business you’re marketing missing out on a host of B2B opportunities? If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. Does the business I’m marketing interact face-to-face with its customers?

Restaurants 60

Restaurants Marketing Marketing Travel 60