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How to Use Opportunity Cost Analysis to Drive Business Growth in 2023

mention

Achieving dependable and ongoing business growth can seem like a pretty big challenge, perhaps even impossible when the global business ecosystem is in a state of economic turbulence, with the threat of a major recession expected to hit in 2023. Foresight and formulas to make the right moves. Determine what ‘good’ looks like.

Analysis 184
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15 Examples of Creative B2B Content Marketing Done Right

mention

Many creatives might work under more pressure than they would like, finding it difficult to “invoke the muse” or brainstorm ideas in tight spaces. In the event your business has yet to find its Michelangelo, here are 15 inspiring examples of content marketing done right. Brainstorm First, Edit Later. Stay Informed.

Marketing 350
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Millennial vs Gen-Z Marketing: 7 Key Differences Marketers Should Know

mention

The top reasons millennials and Gen Z are on their preferred social media platforms are to follow people who share their interests, creators and influencers, and entertainment accounts. Because of this, brainstorm products and campaigns that stand a chance to get picked up by consumers and media outlets alike. Source: YPulse.

Marketing 292
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5 Steps to Develop a Successful Instagram Marketing Strategy in 2022

mention

Mos uses its Instagram to educate its ideal customers — college students — on important student loan information, government student loan updates, and college options. Will this post bring value to, educate, empower, or entertain my ideal customer? Can this post move my business forward? Source: Instagram. Source: Instagram.

Marketing 350
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The Complete Guide to Effective Content Marketing Optimization on YouTube

mention

And that’s why, once your video marketing strategy is well underway, you should consider getting your business on YouTube. But even though this platform offers excellent opportunities for any business, it’s sometimes wildly misunderstood and mismanaged! Table of Contents: Why Does Your Business Need a YouTube Presence?

Marketing 341
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Brands Searching for Right Multi-Generational Marketing Mix

Netbasequid

Before we get going, here are a few statistics that speak to the importance of using consumer insights to inform your marketing strategy: Using customer insights to understand your target audience is critical. They also outspend Gen Z and Boomers on entertainment by two-thirds. Going beyond demographics for your marketing strategy.

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My 8 Best Local SEO Tips for the 2020 Holidays

Moz

I can’t think of another year in which it’s been more important for local businesses to plan and implement a seasonal marketing strategy extra early, to connect up with customers who will be traveling less and seeking ways to celebrate at home. 1) Survey customers now and provide what they want.