Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Market Research 52

Market Research Marketing Research Research Marketing 52

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it. sales, product development team, marketing team).

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

CIO

MARCH 13, 2024

According to developer tool company GitClear, four years of data analysis, spanning more than 150 million changed lines of code, has revealed an uptick in churn code and a decrease in code reuse — two signs of falling code quality. In customer, industry, and market research productivity, increases were between 40 and 50%, he says.

IT 795

IT Knowledge Research Globalization 795

ATTEST

FEBRUARY 24, 2023

Market analysis is key to how you find and capitalize on market trends before your competitors do. You can start by outlining research goals and needs. But let’s be real, making data-driven decisions is a whole lot easier with top market research firms by your side.

Market Research 52

Market Research Marketing Research Research Marketing 52

ArchIntel

MARCH 17, 2021

By his own account, he is an efficient and professional senior market analyst with 23 years of experience in marketing, business development, proposal management and market research. The research and analysis he has done have helped top management make informed business decisions, he added.

Competitive Intelligence 80

Competitive Intelligence Profiling Competitive Intelligence 80

ATTEST

FEBRUARY 24, 2023

That’s why you need a consumer insights company that specializes in offering data-driven market research findings. A consumer insights company or platform uses qualitative and quantitative research methods to capture and analyze customer data relevant to your brand.

Profiling 52

Profiling Benchmarking Market Research Marketing Research 52

ATTEST

NOVEMBER 15, 2022

There are many market research companies out there, but sometimes you just want to work with someone who’s close to home or simply knows the area in which you’re looking to expand. From online surveys to consultancy services, these firms are fifteen different top market research companies for you to pick from.

Market Research 52

Market Research Marketing Research Research Marketing 52

ATTEST

MARCH 20, 2023

Market research companies help you discover these needs in target markets through things like surveys, focus groups and product testing. Market research also helps you create a marketing strategy and improve user experience with actionable insights into your target market. Company Best for No.

Market Research 52

Market Research Marketing Research Research Marketing 52

Netbasequid

APRIL 12, 2023

A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats. What is a Competitive Analysis? Competitive analysis helps you maintain a competitive footing by deeply understanding a competing brand.

Analysis 111

Analysis Competitive Competitive Intelligence Competitive Landscape 111

Netbasequid

MARCH 25, 2021

There are two distinct data sets available to brands: consumer insight, which focuses on people and is a combination of social web, reviews, comments and many other places where consumers congregate; and market research, which captures real-time industry intel from different, but equally powerful sources, including news media.

Market Research 80

Market Research Marketing Research Research Marketing 80

Alpha Sense BI

APRIL 3, 2024

Whether you’re entering a new market, investigating nascent growth opportunities, or crafting a strategic recommendation, the first step to transforming that blank slate into a successful outcome is undoubtedly understanding the market landscape. To fuel smart decisions, mapping the landscape typically involves three key steps: 1.

Analysis 52

Analysis SWOT Marketing Marketing 52

Alpha Sense BI

MAY 29, 2024

Gaining quality insights from customer perspectives and industry experts can be a critical resource for businesses to outperform the competition and enhance their technology market research. Learn more about how to conduct effective tech market research. There’s a couple of things they have that are different.

Analysis 52

Analysis Startups Marketing Marketing 52

Alpha Sense BI

DECEMBER 13, 2022

In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. That’s where market analysis tools come in.

Analysis 97

Analysis Marketing Marketing Primary Research 97

Owler

JANUARY 27, 2022

Why Great Market Research Tools Are Important A successful marketing strategy is made possible by understanding your potential customers, what they’re talking about, and how your products will benefit them. Understanding your potential customers is key to a successful marketing strategy. Google Keyword. Social Mention.

Market Research 52

Market Research Marketing Research Advantage Advantage 52

Zoominfo

MAY 8, 2020

Two different approaches for calculating total addressable market. Top-Down Market Size. The Top-Down approach to calculating TAM uses industry research to estimate the size of your addressable market. This approach is a generic way to calculate TAM and lacks specific examples of value or market change.

Analysis 273

Analysis Marketing Marketing Win 273

SpyFu

FEBRUARY 10, 2021

Competitive analysis is how we find these opportunities, plan our content strategy, and capitalize on our competition’s weaknesses. Competitive analysis is not easy. It takes time, patience, and practice—three elements that can be luxuries for many busy marketers. Sun Tzu once said, “ In the middle of chaos lies opportunity.”

Analysis 116

Analysis Competitive Brainstorming Research 116

ATTEST

JANUARY 3, 2022

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing SWOT 52

ATTEST

JANUARY 3, 2022

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing SWOT 52

Netbasequid

APRIL 16, 2021

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. A trend analysis is the method used to track shifts in trends for an ongoing understanding of global and niche narratives. We’ll discuss the advantages in more detail here, and also how trend analysis works in marketing.

Analysis 98

Analysis Marketing Marketing Win 98

ATTEST

MAY 11, 2021

We’re working on it, but in the meantime, these eight market analysis tools give you powerful insights into your market. What is Market Analysis? With market analysis, you gather information on the current state or future of a specific market. When to use market analysis tools.

Analysis 52

Analysis Marketing Marketing Market Research 52

ATTEST

MAY 11, 2021

We’re working on it, but in the meantime, these eight market analysis tools give you powerful insights into your market. What is Market Analysis? With market analysis, you gather information on the current state or future of a specific market. When to use market analysis tools.

Analysis 52

Analysis Marketing Marketing Market Research 52

Smart Data Collective

MARCH 23, 2022

In short, consumer data is the gold of surveys and all market research conducted. Basket analysis. You may call it the basket analysis or the affinity analysis. Regarding surveys, the basket analysis helps you identify what type of questions you can ask your consumers.

Data Mining 301

Data Mining Analysis Profiling Research 301

Owler

DECEMBER 20, 2021

What is a Competitive Analysis? Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. You can gain vital information from a critical analysis of your target market.

Analysis 52

Analysis SWOT Competitive Competitor Analysis 52

ATTEST

DECEMBER 2, 2020

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing SWOT 52

ATTEST

DECEMBER 2, 2020

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing SWOT 52

Netbasequid

MAY 13, 2021

. Choosing the right sentiment analysis tools to handle your unstructured data is supremely important. Besides the ability to parse voluminous datasets down to a granular level, your sentiment analysis tools must be accurate. In this post, we’ll explore why sentiment analysis tools matter in 2021 – and beyond.

Analysis 98

Analysis Innovation Competitive Intelligence 98

ArchIntel

MARCH 24, 2021

These are the profiles of some of those executives. Executive Profile: Mellie Chow, Executive Director – Competitive Intelligence and Strategy at Comcast. Susan Addis Sr Market Research Mngr AT&T. Executive Profile: Susan Addis, Senior Market Research and Analysis Manager at AT&T.

Competitive Intelligence 104

Competitive Intelligence Profiling Market Research Marketing Research 104

ArchIntel

JUNE 2, 2021

As each company makes a dash to develop a better cure, their competitive intelligence professionals are seen to be just as busy divining insights that will put clarity in an uncertain market. Executive Profile: Margaret Hansen-Jain, Director of Business Insights at Bayer Pharmaceuticals. These are some of the U.S.

Pharmaceutical 104

Pharmaceutical Competitive Competitive Intelligence Profiling 104

ArchIntel

APRIL 7, 2021

Here are the profiles of some of them. Executive Profile: Trista Ristvedt, Senior Competitive Analysis Program Manager at Tennessee Valley Authority. Trista Ristvedt is the senior program manager of competitive analysis at the Tennessee Valley Authority , a federally owned corporation in the U.S.

Competitive Intelligence 104

Competitive Intelligence Profiling Briefing Competitive 104

mention

DECEMBER 15, 2023

Customer personas are comprehensive profiles that give you a clear understanding of who your ideal customer is. These profiles go beyond demographics to offer insight into the needs, motivations, aspirations, and pain points of your ideal customers. And this is where the need for customer personas arises.

Marketing 167

Marketing Marketing Profiling Research 167

ArchIntel

JANUARY 6, 2021

Here are the profiles of CI executives from some of the biggest businesses in the telecom industry. Angelique Sabin Marketing Strategy Head T-Mobile. Executive Profile: Angelique Sabin, Integrated Marketing Strategy and Planning Director at T-Mobile. Brittney Marchiando Lead Market Research Mngr AT & T.

Competitive Intelligence 104

Competitive Intelligence Finance Profiling Market Research 104

Aqute Intelligence

APRIL 13, 2023

A good competitor research project will use many sources to collect as much information as possible about the target competitor. Almost every competitor analysis relies on all of the sources below to some extent. Sometimes, competitor analysis does mean making such half-guesses, which may be informed by information from other sources.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ArchIntel

FEBRUARY 17, 2021

These are the profiles of some of them. Executive Profile: Dave Smith, Vice President of Competitive Intelligence at Martin Marietta. According to his LinkedIn profile, Smith develops systems to facilitate the flow of market knowledge and trends between the business and its corporate stakeholders.

Competitive Intelligence 104

Competitive Intelligence Profiling Market Research Marketing Research 104

ArchIntel

MARCH 17, 2021

These are the profiles of some of them. Executive Profile: Arnold DuBell, Associate Competitive and Strategic Intelligence Director at Novartis. Prior to working at Novartis, he spent 12 years at Kantar Health , a life sciences company headquartered in New York, according to his LinkedIn profile.

Pharmaceutical 104

Pharmaceutical Competitive Competitive Intelligence Profiling 104

ATTEST

MARCH 1, 2023

Whether you are just starting out, or looking to spice up things in a solidified market, you need to know what others are doing—and how consumers feel about it. Competitor analysis can help you mitigate risks, and seize opportunities. Heck, a solid competitor analysis could even win you a World Cup. Welcome to this short survey!

Competitor Analysis 52

Competitor Analysis Analysis Competitive Win 52

ArchIntel

JANUARY 13, 2021

Executive Profile: Stefanie Kowitt, Capture Excellence and CI Team Lead at Lockheed Martin. Kowitt is a 20-year industry veteran whose career is focused on providing market research , competitive intelligence , data analysis , strategic planning and program management for companies that work on Department of Defense programs.

Competitive Intelligence 104

Competitive Intelligence Pharmaceutical Profiling Briefing 104

Data Hut

MAY 27, 2024

Market Research and Customer Insights To better serve outdoor enthusiasts like yourself, you use web scraping for market research and understanding customer preferences. Perception Analysis Understanding how customers feel about your products is critical to improving and innovating.

Startups 52

Startups Commerce Analysis Benchmarking 52