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How Product Marketers Can Prioritize & Elevate Their Competitive Intelligence Programs

Crayon

The cool thing about working at Crayon (besides incredible dog and cat Slack channels) is that I get to talk to Product Marketers a whole lot—whether it’s on LinkedIn, in the awesome Product Marketing Alliance (PMA) community, or at product marketing events like PMC or PMA Summits. I’m so bad at keeping up with our competitive intel.

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Competitive intelligence companies — the definitive list (2024 update)

Aqute Intelligence

Every now and then, we publish a list of competitive intelligence companies. Our criteria include that competitive intelligence has to be their primary, or at least significant, focus. Other agencies graze the edges of competitive intelligence, but it's not their main service.

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26 competitive intelligence companies (updated)

Aqute Intelligence

It has been too long since we updated our list of competitive intelligence companies. These are companies, mainly in the US and Europe, for whom competitive intelligence is their main or only focus. Here is our latest list of competitive intelligence consultants.

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15 competitive intelligence companies - Europe

Aqute Intelligence

Based on our fuller list of competitive intelligence companies, below is a list of companies wth European headquarters or a primarily European focus, as far as one can judge from their websites. Name * First Name Last Name Email * Thank you.

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How to Use Competitive Intelligence to the Fullest

ArchIntel

Mining for valuable competitive intelligence may entail the commitment of substantial resources. However, an article on Product Marketing Alliance’s website on Monday said that good CI pays dividends , aiding in the development of one’s product messaging and product messaging. ArchIntel™ -.

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Obstacles in Collecting Competitive Intelligence

ArchIntel

In a new blog post, Lawrence Chapman , a copywriter for Product Marketing Alliance, listed some of the common challenges when gathering competitive intelligence. He highlighted difficulties in completing an apples-to-apples comparison and measuring pricing competitiveness.

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Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

The decline was due mainly to the rise of foreign competition. To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. Executive Profile: Lukas Voda, Competitive Intelligence Manager at Caterpillar.