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Social commerce: A guide for brands and retailers

bazaarvoice

Snapchat: This year Snapchat launched AR Enterprise Services (ARES) to help brands take advantage of AR and AI shopping options. Brands can and should use the content created within their social media networks on their other sales channels, like e-commerce websites, emails, blog posts, and third-party retail sites.

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Engage3’s Price Image Management Suite Recognized as a Leader in Price Optimization by Both IDC and Retail Today

Engage3

. – January 18th, 2022 – Engage3, which helps retailers and brands profitably grow revenue and drive store trips by tracking and optimizing their Price Image, today announced independent analyst recognition for its Price Image Management Suite. Engage3 is one of only two vendors to be featured by both IDC and Retail Today.

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Take Advantage Of Operational Metrics & KPI Examples – A Comprehensive Guide

Datapine Blog

By establishing clear operational metrics and evaluate performance, companies have the advantage of using what is crucial to stay competitive in the market, and that’s data. Retail: Order Status. Retail: Sales by Region. But first, let’s begin with a general understanding of key metrics and their usage in business.

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The Role of Competitive Intelligence and Analysis in Marketing

Netbasequid

Winning the social media game. And this conversation is timely for brands, considering these stats: In 2020 more than 8,000 retail locations shut their doors for good. In 2020, more than 8000 retail locations closed their doors forever. You can use the intel to then benchmark your brand’s position against.

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Instacart Looks for a Fresh Perspective [Agency Pitch Series]

Similarweb

The competition is likely fierce, so it’s essential that you have a competitive advantage. . Benchmark against direct competitors. Positioned in between big name retailers and popular delivery services, Instacart’s market is extremely competitive. . Crafting a winning pitch. Understand your prospect’s market.

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9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

CI allows you to track competitor behavior and glean the insights you need to create competitive advantages. For macro topics or industry updates, AlphaSense’s automated and customizable real-time alerts help you personalize your benchmarking process and ensure you are the first to know of anything with the potential to impact your strategy.

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Getting Started With Incremental Sales – Best Practices & Examples

Datapine Blog

To win on today’s commercial battlefield, incremental sales are the name of the game. In November, while running an advertising campaign that cost $1,500, the retailer sells $20,000 worth of ethical sweaters online. The owners calculate their incremental sales in this way: Incremental Sales ($): $20,000 – $14,000 = $6,000.

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