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7 Strategies for Conducting Online Market Research

Netbasequid

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable. What Is Online Market Research? .

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3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

Developing market research strategies to reveal the secrets of your competitors is now as vital as knowing what your customers want and being able to deliver. Including the following strategies in to your market research will considerably sharpen your competitive edge. Advantages of Competitor Analysis and How to Do it ?

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Ultimate Guide to Working With Micro-influencers in 2022 [TikTok, Twitch, and beyond]

mention

Their main competitive advantage – delivering high levels of engagement through niche-specific content and down-to-earth, relatable online personas. According to research from Nielsen, the TikTok micro-influencer community is thriving, and Instagram reports similar numbers. Is it entertaining, educational, or inspirational?

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How to Conduct Tech Market Research

Alpha Sense BI

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. For investors and venture capitalists who are interested in the technology space, market research is just as critical. While still a form of primary research, it’s not conducted by the company consuming it.

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How to Attract New Customers and Drive More Sales with TikTok Marketing

CXL

TikTok research into user behavior shows that 37% of users discover a product and immediately want to buy it. Above all else, make entertaining videos. GWI research into how people use social media revealed that the majority of people mainly use TikTok to find entertaining content (i.e. content receivers).

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Crucial Competitor Tracking Tips & Ideas

Netbasequid

This can be attributed to the rising demand for competitor tracking in diverse industries, including healthcare, automotive, aerospace, entertainment, health and beauty, and more. Creating a competitive analysis provides a strategic advantage by comprehensively understanding the competition. Why is competitor tracking important?

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Top 4 Reasons an In-House Fuld + Company Consultant Boosts Companies’ Strategy + Intelligence Capabilities

Fuld

We often deploy our Intelligence Benchmarking Survey as a barometer for process improvement opportunities with many of our clients and over the years have found that nearly 60 percent of the organizations we’ve surveyed struggle with demonstrating and managing the perceived value of competitive and market intelligence initiatives.