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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

Risk Mitigation Another major advantage of having a competitive analysis report is that it helps businesses identify potential threats and risks in the market since it enables proactive measures to mitigate them. Besides, by identifying competitors, businesses can benchmark their performance against others in the industry.

Analysis 157
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The Right Data Reveals What’s Around Every Corner

Netbasequid

Unfortunately, many companies only take advantage of these opportunities when forced to do so. One way that data provided a distinct advantage was around patent discovery. And as ideas and patents percolate, AI-powered analytics can help companies precisely profile the target audience for whatever path they take.

Gaming 97
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Ultimate Guide to Working With Micro-influencers in 2022 [TikTok, Twitch, and beyond]

mention

Their main competitive advantage – delivering high levels of engagement through niche-specific content and down-to-earth, relatable online personas. Some of these users might be micro-influencer profiles that you can connect with and tap for collaborations. Use their research and expertise to your advantage.

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Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. These are the profiles of some of them. Executive Profile: Nancy Shirley, Global Sales Forecasting and Competitive Intelligence Manager at Adient.

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9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

CI allows you to track competitor behavior and glean the insights you need to create competitive advantages. It empowers you to capitalize on new opportunities, see emerging risks before they become threats, and make informed decisions at every turn.

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How To Build Your Go-To-Market Strategy

Zoominfo

And for that launch’s success, it’s crucial to set goals, plan future steps, and obtain a competitive advantage. Define Your Ideal Customer Profile (ICP) Though similar to a buyer persona, an ideal customer profile (ICP) centers on company characteristics. This is where a go-to-market (GTM) strategy comes in.

Marketing 147
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Top 15 market research companies in the United States (US) 

ATTEST

Market analysis is key to how you find and capitalize on market trends before your competitors do. You can use Attest to do market research for branding , consumer profiling, market analysis, and much more! They used the brand tracker solution to benchmark and track brand metrics.