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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Data analytics technology has been instrumentally valuable for the marketing profession. Global companies are projected to spend over $9.7 billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research.

Startups 257
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Accelerating Aerospace Organizational Innovation, Speed, and Resilience with Digital Technologies

CIO

Their products, research, and technologies are changing the way the world works. We see it every day in the way humanity relies on communication, global positioning, and special analytics to enable smart cities, smart cars, and smart factories. Innovations span industries and the innovation awards are celebrated across the globe.

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How to Conduct Consumer and Retail Market Research

Alpha Sense BI

The consumer and retail (C&R) industry is evolving rapidly due to a combination of new innovations and technologies, shifts in consumer preferences and behaviors, and macroeconomic events hindering sector growth. To stay competitive in the current economic climate , companies need to conduct comprehensive and efficient market research.

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A history of tech adaptation for today’s changing business needs

CIO

Digital transformation is not a new concept for Ipsos,” says global CIO Humair Mohammed. Externally, it’s seen a steady increase in customer satisfaction surveys, revenue, stock price, and ratings as the most innovative provider in the market research industry.”

Business 747
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2023 North America Market Research Survey Report Reveals Data Disconnects

Netbasequid

Our 2023 North America Market Research Survey Report digs into how this looks, perspectives on available data sources, common analytical capabilities employed, challenges encountered, and aspirations for more advanced analytics methods. A Thriving Industry The market research industry is thriving and poised for continued growth.

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Automation: What Is It and How Is It Changing Market Research?

Netbasequid

The limits of market research are ever expanding. Fortunately, as traditional methods begin to feel the strain of the modern fast-paced environment, new innovations come in and change the game. And it is, once again, changing market research! While these processes are simple, they are necessary to market research.

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Top 15 market research agencies London

ATTEST

There are many market research companies out there, but sometimes you just want to work with someone who’s close to home or simply knows the area in which you’re looking to expand. From online surveys to consultancy services, these firms are fifteen different top market research companies for you to pick from.