Sat.Apr 25, 2020 - Fri.May 01, 2020

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Are Companies More Productive Letting Employees Work from Home?

Zoominfo

On March 25th, Stewart Butterfield, CEO of Slack, posted a series of tweets containing information about the corporate messaging forum’s recent surge in popularity as a result of the pandemic. “The shift is dramatic,” he wrote, going on to compare the numbers: In 2019, Slack gained about 5,000 net new paid customers in Q3, then another 5,000 in Q4. In 2020, however, Slack gained around 7,000 in just half of Q1 (and another 2,000 a week after that).

Research 258
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Startups And Big Data: Why Leaders Are Not Always Keen

Smart Data Collective

In recent years, the term Big Data has become the talk of the town, or should we say, the planet. By definition , big data analytics is the complex process of analyzing huge chunks of data, trying to uncover hidden information — common patterns, unusual relationships, market trends, and above all, client preferences. All these are taken into careful consideration and big decisions are made based on the calculations, with high hopes of success.

Startups 253
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Asia Pacific’s Key Gaming Personas: Who Are They and How Can You Engage Them?

Digimind

The gaming and eSports scene in Asia Pacific is home to some of the most engaged, impassioned, and vocal consumers you can come across. Peek into any conversation between gamers on social media, and you’ll find a wide variety of subcultures, fan groups, and opinions shared that occur almost spontaneously.

Gaming 74
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What Readers Want During COVID-19: B2B Edition

Moz

Posted by amandamilligan I couldn’t believe the response to my last post about coming up with content ideas in the B2C space during COVID-19. Thank you to all who read and commented — I truly hope it was helpful. One piece of feedback we received was an ask to see some B2B content ideas , which, frankly, is an excellent subject. At first I was stumped about how to determine this, but then I decided that a different tool could do the trick.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Leads Generation Ideas for Trade Shows & Corporate Events

Zoominfo

Events and trade shows are expensive, even if you’re not a sponsor. Even so, they are still one of the best ways to get your solution in front of a crowd of likely prospects: 41% of companies consider event marketing to be their top channel for lead generation. You can find lots of tips online for generating more leads at trade shows and corporate events: spend more money on better real estate on the event floor, spend more money on prizes and giveaways, send more people, etc.

Sales 191
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How Businesses Are Using Big Data For Social Media Marketing?

Smart Data Collective

The term “data” has been a staple of the internet industry ever since its inception in the ’80s. With more and more focus shifting towards the digital sphere managing data has been quite essential especially considering the amount of data that needs to be stored and analysed. Big data is the field of science that deals with data sets that are too large and complex that your traditional data processing tools cannot handle.

Marketing 218

More Trending

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Building Better Customer Experiences - Best of Whiteboard Friday

Moz

Posted by DiTomaso Are you mindful of your customer's experience after they become a lead? It's easy to fall in the same old rut of newsletters, invoices, and sales emails, but for a truly exceptional customer experience that improves their retention and love for your brand, you need to go above and beyond. In this popular episode of Whiteboard Friday, the ever-insightful Dana DiTomaso shares three big things you can start doing today that will immensely better your customer experience and make

Sales 64
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Are Companies More Productive Letting Employees Work from Home?

Zoominfo

On March 25th, Stewart Butterfield, CEO of Slack, posted a series of tweets containing information about the corporate messaging forum’s recent surge in popularity as a result of the pandemic. “The shift is dramatic,” he wrote, going on to compare the numbers: In 2019, Slack gained about 5,000 net new paid customers in Q3, then another 5,000 in Q4. In 2020, however, Slack gained around 7,000 in just half of Q1 (and another 2,000 a week after that).

Research 130
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Crucial Programming Concepts For Data Scientists

Smart Data Collective

The demand for big data increased by $1.89 billion last year. As the need for data technology grows, so will the demand for data scientists. Unfortunately, many people struggle to develop the skills to become high-paid data scientists. They have a lot of difficulty with the programming aspects of the job. If you intend to become a professional data scientist , then you need to understand the basics as a programmer.

Algorithm 217
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Why Competitive Analysis Matters and How to Do One That Works

Digimind

Competitive analysis, as a key element of competitive intelligence, is essential in most businesses’ success. Whether you’ve been in the industry for years, or are looking to penetrate a new market, you should always run a thorough analysis of your competitors.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Ep. 305 – Andrew Moffatt – How Sample Quality has Changed and What you can do to Adapt

Happy Market

My guest today is Andrew Moffatt, Partner & Chief Strategy Officer at OpinionRoute. Founded in 2013, OpinionRoute is a services and software company focused on quantitative market research. They are most widely known for their CleanID offering designed to identify survey participants who are bots or survey farms. Prior to joining OpinionRoute, Andrew spent 17 years at Survey Sampling International which was acquired by Dynata where he started as a Sales Director and moved up to SVP, Global Str

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Lead Generation Ideas for Trade Shows & Corporate Events

Zoominfo

Events and trade shows are expensive, even if you’re not a sponsor. Even so, they are still one of the best ways to get your solution in front of a crowd of likely prospects: 41% of companies consider event marketing to be their top channel for lead generation. You can find lots of tips online for generating more leads at trade shows and corporate events: spend more money on better real estate on the event floor, spend more money on prizes and giveaways, send more people, etc.

Sales 100
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Rapidly Growing Business Benefits Of Data-Driven Remote IT Support

Smart Data Collective

Big data is changing the nature of IT support. The impact of big data on this field is two-fold: Companies are using big data to provide better IT support Big data technology has created a number of new challenges that need to be addressed. IT support services are exploring new ways to use big data to offer better services. Margaret Rouse of TechTarget reports that IT companies are using big data in innovative ways.

IT 213
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Why Agile Makes a Powerful Remote Project Management Method

Better Buys

For the past decade, remote work has been growing as the best way to work. Per a GetApp study, there was a roughly 400% increase in the number of remote workers in the U.S. between 2010 and 2020. There’s no doubt that remote work benefits both employer and employee, but there is one major concern: […].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Best Data Management Tools For Small Businesses

Smart Data Collective

As the world is gradually becoming more dependent on data, the services, tools and infrastructure are all the more important for businesses in every sector. Data management has become a fundamental business concern, and especially for businesses that are going through a digital transformation. A survey from Tech Pro Research showed that 70 percent of organisations already have a digital transformation strategy or are developing one.

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5 Unique Ways People Use Social Data In Their Business

Smart Data Collective

In this modern age, if you want to take your business to new heights and want to get ahead of your competitors, then you will have to keep up with the technology and trends in digital marketing. One way in which digital marketing helps you a lot is that it provides you social data. No matter what your target audience is, they have social media accounts, they are using hundreds of different kinds of mobile apps, and they are consuming content on YouTube or Netflix.

Business 207
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8 Best Practices for Software Sales Demos

Zoominfo

Your SaaS product is new! Exciting! It will save future customers time and money! So why doesn’t anyone want a demo? “It’s like trying to schedule a meeting for buying a timeshare!” says Director of Sales Michael Veschio. “Sure, you get free lunch—but it’s an hour of your time, and you’re going to be sold to the whole time. Not worth the free lunch, for most people.”.

Sales 236
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IoT, AI, And Blockchain: The Trio Revamping The Business Economy

Smart Data Collective

Believe it or not, the business and technology world have become so correlated that every time the development of technology enters the next phase, the business economy also experiences a significant impact. Whenever a new technology enters the list, the entrepreneurs and marketers begin to unveil its potential and related opportunities to revamp their existing business model and processes.

Business 258
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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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8 Best Practices for Software Sales Demos

Zoominfo

Your SaaS product is new! Exciting! It will save future customers time and money! So why doesn’t anyone want a software demo? “It’s like trying to schedule a meeting for buying a timeshare!” says Director of Sales Michael Veschio. “Sure, you get free lunch—but it’s an hour of your time, and you’re going to be sold to the whole time. Not worth the free lunch, for most people.

Sales 100
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Cyber Threats In The Coronavirus Era

Smart Data Collective

In terms of the coronavirus pandemic, we are all in the same proverbial boat. At this stage there is an insufficient amount of data concerning the health risks, so we must all take the same precautions for our own safety and for the safety of others around us. We are also required to follow the same restrictive measures that attempt to contain or mitigate the spread of the virus.

Hospitals 185