Cipher

SEPTEMBER 22, 2020

Competitive analysis promotes better market reactions, product price setting and marketing strategy. Performing SWOT analysis and using a competitive analysis tool helps define the market and clarify each step your team takes. Visit the complete competitor analysis resource center for more content like this.

Competitor Analysis 325

Competitor Analysis Analysis SWOT Benchmarking 325

ArchIntel

JUNE 9, 2021

Shannon Tien , the inbound marketing lead of social media management platform Hootsuite, and Christina Newberry , a freelance writer and editor, have provided a list of steps in conducting a competitive analysis on social media. This can be done by entering relevant competitive keywords in search engines.

Analysis 118

Analysis Competitive SWOT Benchmarking 118

Alpha Sense BI

APRIL 16, 2024

As resourcing and budgeting considerations remain top of mind for firms, it is also more important than ever to accelerate and centralize research findings and prevent the duplicity of work in order to remain competitive and ahead of the curve.

Competitive 52

Competitive Management Due Diligence Competitive Positioning 52

Cipher

AUGUST 6, 2020

Would you be surprised if I told you, highly competitive companies usually know the most about their competitors? The fact is if you're in business, you need to be collecting data on your competitors’ strengths to inform your competitive analyses. What is Competitive Analysis? No you would not.

Competitor Analysis 325

Competitor Analysis Analysis SWOT Competitive Landscape 325

GrowbyData

FEBRUARY 23, 2023

The competitiveness is massive in Search engines from organic to google shopping ads campaigns. The concept of Search Intelligence was brought for that exact reason. In this article, we are going to learn about Search Intelligence software , learn about its components, and how it can help various professionals in agencies, and brands.

Intelligence 80

Intelligence Intelligence Competitive Landscape Annotation 80

Owler

DECEMBER 20, 2021

What is a Competitive Analysis? Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. Competitive analysis includes analyzing competitors' products, price points, and sales and marketing strategies.

Analysis 52

Analysis SWOT Competitive Competitor Analysis 52

Evalueserve

OCTOBER 6, 2021

Competitive Intelligence (CI) gives sales teams critical information surrounding competitors, markets, and customers, which are all key factors when making strategic decisions. Make Intelligence Easy to Use through Distribution. One of the biggest barriers teams experience when using intelligence has been usability.

Competitive Intelligence 52

Competitive Intelligence Competitive Sales Intelligence 52

Fuld

NOVEMBER 1, 2021

The Battlecard also included SWOT analysis of our client and the identification of potential future opportunities arising from their competitor’s difficulties. The post Creating a competitive intelligence battlecard to help a client win new business appeared first on Fuld + Co. Fuld + Company Solution. Download Case Study PDF.

Battlecard 52

Battlecard Competitive Intelligence Win Competitive 52

ArchIntel

MARCH 16, 2021

Both require thinking ahead and confounding the competition. This intellectual interplay is what defines chess and, not surprisingly, it is also what defines competition in the world of business. He tells business decision-makers to always use the SWOT method in navigating competitive pressures.

Competitor Analysis 173

Competitor Analysis Analysis SWOT Marketing 173

Contify

AUGUST 6, 2020

Businesses are embracing a technology-driven approach to gain a competitive advantage. The immediate challenge for the survival of many organisations during the current time is how to recognise, prioritise, and adapt to the range of real external threats that now impact competitive advantage. How often is win-loss analysis deployed?

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Evalueserve

FEBRUARY 2, 2021

When it comes to Market Intelligence, there are 4 things that you must know to succeed. Market Intelligence helps organizations cultivate strategies to navigate their unique market and competitive landscape. . Discover where you can improve based on how your competition performs by learning more about Insightsfirst. .

Market Intelligence 98

Market Intelligence Intelligence Intelligence Competitor Analysis 98

Contify

DECEMBER 16, 2019

Contify, the AI-enabled market and competitive intelligence solution for enterprises, has enhanced its offering with the launch of fully customisable portals to organise intelligence into separate modules for teams serving different functions and business verticals. About Contify.

Competitive Intelligence 52

Competitive Intelligence Competitive SWOT Intelligence 52

ArchIntel

JUNE 1, 2021

The next hiree will be tasked with ensuring that all the firm’s products and services are competitive and meet the demands of the marketplace. This will be made possible by collecting customer and competitor intelligence from public information as well as third-party sources.

Commerce 104

Commerce Market Research Marketing Research Globalization 104

ATTEST

JUNE 19, 2023

Competitive market analysis helps you make informed decisions about anything from marketing to hiring. No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competitive market analysis helps you make informed decisions about anything from marketing to hiring. No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Alpha Sense BI

APRIL 3, 2024

Below, we will explore how the AlphaSense platform enables you to surface the intelligence and insights you need to master market landscape analysis in three easy steps. Much of this involves gaining a deeper understanding of the competitive landscape—each player’s relative strengths and weaknesses, as well as customer and investor sentiment.

Analysis 52

Analysis SWOT Marketing Marketing 52

ArchIntel

MARCH 10, 2021

In his blog post published on Neal Schaffer, Schneider describes competitive blog post analysis as an offense-defense strategy to help companies understand a competitor’s successes and failures, content strategy and marketing channels. However, Schneider warns that a SWOT analysis may not be as in-depth as one would expect.

SWOT 80

SWOT Competitive Intelligence Analysis Competitive 80

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. Keeping your eye on the ball when it comes to your competition is incredibly important to make sure you don’t get blindsided. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. Keeping your eye on the ball when it comes to your competition is incredibly important to make sure you don’t get blindsided. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding. Neither term should be confused with business intelligence.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Netbasequid

MAY 24, 2022

A comprehensive competitor analysis looks at the competition in terms of products, features, prices, technology, marketing, and other details that may give competitors an edge over your business. In fact, competitive pricing analysis exists for this – discovering what competitors are charging and using that to set your own prices.

Competitor Analysis 98

Competitor Analysis Analysis SWOT Data Mining 98

Alpha Sense BI

DECEMBER 1, 2023

Artificial intelligence (AI) has empowered the way professionals conduct primary investment research and access to expert insights from subject matter experts. AlphaSense, a leading market intelligence and search platform, provides streamlined and quality expert insights for business professionals across various industries.

Primary Research 104

Primary Research SWOT Research Analysis 104

Netbasequid

SEPTEMBER 26, 2022

Your market research platform should help you assess the field through competitive intelligence including product comparison, market share, and SWOT analysis. This includes competitive pricing, which is a technique frequently used by established businesses to block entry for new entrants.

Research 97

Research Marketing Marketing SWOT 97

Alpha Sense BI

MARCH 21, 2024

Expert networks are a critical tool for market intelligence and are leveraged by professionals to gain firsthand knowledge of specialized industries, companies, and markets. AlphaSense, a leading market intelligence platform, has disrupted the expert network industry by providing Expert Insights with powerful AI search technology.

Primary Research 59

Primary Research Due Diligence SWOT Pharmaceutical 59

Alpha Sense BI

MARCH 8, 2024

The bottom line: open source software, or consumer-grade (trained on the internet) genAI tools may have larger datasets to train from, but this does not make them more intelligent or reliable—especially if RAG is not involved. It plays a pivotal role in safeguarding competitive advantages and ensuring not just survival, but prosperity.

Intellectual Property 59

Intellectual Property IT SWOT Knowledge 59

Zoominfo

OCTOBER 18, 2022

The level of competition in your industry or vertical, general awareness of your product category, and total addressable market (TAM) should all inform your go-to-market motions, and also dictate where you allocate your resources. Demand creation Includes webinars, white papers, and product trials 3.

Startups 130

Startups SWOT Sales Enablement Sales 130

Fuld

APRIL 21, 2023

Assembling cross-functional teams of experts from within your organization to participate in a facilitated workshop can be highly valuable for analyzing critical competitive or strategic situations. Arm your sales team with the insightful, actionable strategies they need for a competitive edge. Which Workshop is right for you?

SWOT 52

SWOT Gaming Competitive Landscape Retail 52

Zoominfo

MAY 11, 2020

Marketing and sales intelligence tools like ZoomInfo allow you to quickly conduct a Market Segmentation Analysis to explore which verticals, or industries – such as life sciences – present the largest opportunity for your solution. Look at past win/loss analysis data per region to develop a SWOT analysis on each major local competitor.

Sales 100

Sales SWOT Loss Market Segmentation 100

Netbasequid

JUNE 27, 2022

Some of the activities that power these efforts include risk analytics , competitor analysis , SWOT analysis, SMART goal setting, and more. And it all hinges on consumer and market intelligence. Intelligence Gathering. Intelligence Gathering: NetBase Quid ®. They are: 1. Only then is it truly valuable to decision makers.

Competitor Analysis 97

Competitor Analysis SWOT Analysis Market Intelligence 97

Netbasequid

JUNE 6, 2022

You probably have a pretty good guess of this but to be effective, why not conduct a SWOT analysis. For instance, the internet is a great opportunity for marketing in the 21 st century, but in your SWOT analysis this doesn’t get many points because it is accessible to virtually anyone on the market.

Marketing 94

Marketing Marketing SWOT Benchmarking 94

Alpha Sense BI

NOVEMBER 9, 2023

Over the past few months, generative artificial intelligence ( genAI ) has revolutionized countless industries —consulting being no exception. For consultants, this iteration of artificial intelligence can analyze data and improve decision-making, as well as problem-solving—ultimately streamlining hours, if not days, of work.

Algorithm 52

Algorithm SWOT Knowledge Innovation 52

Ellennaylor

JANUARY 17, 2018

This is our third blog of the widely used SWOT (strengths, weaknesses, opportunities and threats) analysis to assess the value of Win/Loss analysis. You can uncover revenue opportunities such as an unintended use of your product or new markets for your products that you hadn’t targeted where there is very little competition.

Loss 40

Loss Win Analysis SWOT 40

ATTEST

JANUARY 3, 2022

A market analysis is a quantitative and qualitative assessment of a market, providing your business with vital brand intelligence. The benefit of regular competitive analysis. It’s not just changing consumer buying habits that brands should be keeping an eye on; it’s their competition too. This is where market analysis comes in.

Analysis 52

Analysis Marketing Marketing SWOT 52

ATTEST

JANUARY 3, 2022

A market analysis is a quantitative and qualitative assessment of a market, providing your business with vital brand intelligence. The benefit of regular competitive analysis. It’s not just changing consumer buying habits that brands should be keeping an eye on; it’s their competition too. This is where market analysis comes in.

Analysis 52

Analysis Marketing Marketing SWOT 52

Alpha Sense BI

SEPTEMBER 28, 2023

To stay ahead of new trends, identify risks and opportunities, and gain competitive advantages, you need the ability to conduct deeper market analysis that goes beyond simply consuming information but that helps you make smarter decisions and build better strategies. And yet, not all market analysis is created equal.

Analysis 52

Analysis Marketing Marketing Primary Research 52

ATTEST

DECEMBER 2, 2020

A market analysis is a quantitative and qualitative assessment of a market, providing your business with vital brand intelligence. The benefit of regular competitive analysis. It’s not just changing consumer buying habits that brands should be keeping an eye on; it’s their competition too. This is where market analysis comes in.

Analysis 52

Analysis Marketing Marketing SWOT 52

ATTEST

DECEMBER 2, 2020

A market analysis is a quantitative and qualitative assessment of a market, providing your business with vital brand intelligence. The benefit of regular competitive analysis. It’s not just changing consumer buying habits that brands should be keeping an eye on; it’s their competition too. This is where market analysis comes in.

Analysis 52

Analysis Marketing Marketing SWOT 52