Featured in Retail Touchpoints: A Generational Analysis of Today’s Home Improvement Customers
Resonate
MAY 13, 2022
Using the Resonate Ignite consumer intelligence platform, we recently examined home improvement trends through the lens of three key generational segments. Additionally, you’ll find them on ESPN+, so you might want to consider how a home improvement ad fits in during major sporting events. Here’s what our analysis revealed.
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