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The Extra Mile: ZoomInfo reaches another privacy benchmark

Zoominfo

In October 2020, we attained TrustArc’s TRUSTe Enterprise Privacy Certification Seal by demonstrating responsible data collection and processing practices for the data that populates our more than 120 million contact profiles.

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Pipeline Profile: Making Data a Superpower for Clients

Zoominfo

My role is to work with management to understand each client’s big-picture goals as they relate to marketing, sales, and overall revenue generation. We can go from discussing a website build for a small-scale startup to launching a sales-specific strategy for a business with 100 salespeople. What’s the first thing you recommend?

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The 10 Best Competitor Analysis Tools for 2024

SpyFu

Competitor analysis helps you: Benchmark your performance Identify market trends and opportunities Optimize your marketing and sales efforts Anticipate and counter competitive threats Make data-driven decisions to improve your bottom line How to Approach Competitor Analysis Effective competitor analysis is an ongoing process, not a one-time event.

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Business Development vs. Sales: Getting the Best of Both Worlds

Zoominfo

You can add “business development vs. sales” to that long list. Sales is, well, sales: bringing your product to individuals in your predetermined target market segment. You’ll even see sales rep positions advertised online under the title of “business development representative.” What Is Sales?

Sales 130
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Business Development vs. Sales: Getting the Best of Both Worlds

Zoominfo

You can add “business development vs. sales” to that long list. Sales is, well, sales: bringing your product to your target market. You’ll even see sales rep positions advertised online under the title of “business development representative.” What is Sales? If so, careful market research will be necessary.

Sales 130
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Find competitors’ customers using public sources

Aqute Intelligence

These days, there is plenty of specialist sales enrichment software that can identify buyers within a company, so a company name is usually enough. Among the sources listed below, case studies, LinkedIn and internal sales knowledge are the best options for identifying individuals.

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Top 10 Questions to Ask in Competitive Analysis Projects (Deeper Dive)

Aqute Intelligence

At each stage of your project, you’ll be taking the time to identify competitors, research strengths and weaknesses, find solid data and benchmark against your own business. What is the competitor’s sales pitch? Knowing your competitor’s sales pitch means you can tell your customer why you’re the better option.

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