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How gen AI is joining the holiday shopping season

CIO

Retailers are pushing their customer service and supply chain systems to new limits in anticipation of record spending this holiday season. Just a year after the release of ChatGPT, gen AI is generating value in many different industries, including retail. Faster resolution times can save retailers time and costs.

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Social commerce: A guide for brands and retailers

bazaarvoice

The social commerce renaissance continues. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce.

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New Marketing Benchmarks for Manufacturing Companies

Weidert Group

Industrial marketers know that marketing a manufacturing company is significantly different from a retail or other consumer-oriented business. Yet, those are often the only marketing benchmarks that are widely available.

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What Do High-Performance E-Commerce Websites Do Differently? Results from the 2020 KPI Study

Moz

Posted by Alan_Coleman Hello Moz readers, We’re proud to bring some insights from the Wolfgang E-Commerce KPI Study 2020. The annual study provides KPI benchmark data which allow digital marketers analyze their 2019 performance and plan their 2020. This stat summons the final wag for the long-tail of smaller specialist retailers.

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Ep. 406 – Nadia Masri, founder of Perksy, on how to Navigate a Successful Career in Market Research

Happy Market

Prior to founding Perksy, Nadia founded and operated several companies including Four sixty, a digital marketing platform for e-commerce retailers, and Birdcage Magazine. With built-in, customizable methodology, AI-Powered Insights, and industry benchmarking, Find Nadia Online: LinkedIn: [link]. Twitter: [link]. Website: [link].

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Top 15 Retail Media Networks to Watch in 2024 [Updated]

Tinuiti

Ecommerce Top 15 Retail Media Networks to Watch in 2024 [Updated] By Tinuiti Team Dec 22 2023 When I originally wrote this post in January 2021, retail media was seeing substantial gains across big box and specialty retailers. Focus on the foundations of what a retail media network is to guide you. And…it hasn’t stopped.

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Top 15 Retail Media Networks to Watch in 2024 [Updated]

Tinuiti

Ecommerce Top 15 Retail Media Networks to Watch in 2024 [Updated] By Tinuiti Team Dec 22 2023 When I originally wrote this post in January 2021, retail media was seeing substantial gains across big box and specialty retailers. Focus on the foundations of what a retail media network is to guide you. And…it hasn’t stopped.

Retail 130