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Social commerce: A guide for brands and retailers

bazaarvoice

The social commerce renaissance continues. Global daily time spent on social networking continues to tick up: the endless scrolling, constantly hitting refresh, living vicariously through all of our friends as we wonder how they can afford to travel so much, etc. Given that social commerce sales in the U.S.

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eCommerce Brands Use Data Analytics for Conversion Rate Optimization

Smart Data Collective

E-commerce businesses around the world are focusing more heavily on data analytics. One report found that global e-commerce brands spent over $16.7 There are many ways that data analytics can help e-commerce companies succeed. Conversion rates are the most important indicators of success in e-commerce.

Commerce 185
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Omnichannel commerce: How to do it successfully (and why)

bazaarvoice

Omnichannel… omnichannel strategy… omnichannel commerce… omnichannel retail… harmonic retail. The same goes for omnichannel commerce. We all know the term, but have we actually bothered to understand what it means, and learn the benefits of an omnichannel commerce strategy? What is omnichannel commerce?

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10 Types of Market Research To Power Your Marketing

Netbasequid

There are many types of market research available to brands – and some are more effective than others. We’ve listed the top ten market research types and methods here to help you decide which is best for you! Global revenue of the market research industry exceeded 73.4 This type of market research is like playing spy.

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Ep. 406 – Nadia Masri, founder of Perksy, on how to Navigate a Successful Career in Market Research

Happy Market

Prior to founding Perksy, Nadia founded and operated several companies including Four sixty, a digital marketing platform for e-commerce retailers, and Birdcage Magazine. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? She'll research everything.

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Ep. 318 – Dominic Carter & Debbie Howard, of The Carter Group, on how to add Strategy to Market Research

Happy Market

Founded in 1989, The Carter Group is a strategic market research agency that has been helping clients engage with consumers and businesses in Japan. Prior to joining The Carter Group, Dominic served as the Managing Director of Japan for Millard Brown and Debbie is the President Emeritus of the American Chamber of Commerce in Japan.

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What Do High-Performance E-Commerce Websites Do Differently? Results from the 2020 KPI Study

Moz

Posted by Alan_Coleman Hello Moz readers, We’re proud to bring some insights from the Wolfgang E-Commerce KPI Study 2020. The annual study provides KPI benchmark data which allow digital marketers analyze their 2019 performance and plan their 2020. In these findings, you're getting insights from the global top tier of campaigns.

KPI 69