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Competitor Analysis: Research Their Marketing Strategy

SpyFu

Conducting a high-level competitive analysis is crucial to your online success. Often, your most significant opportunities come from your competitors’ data. Keeping up with your competitors’ marketing strategies is a great way to identify their strengths and weaknesses. No time travel required. What’s their copy like?

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Outsmarting Your Rivals in the Market: Competition Analysis Tool

Netbasequid

Companies need proper tools, techniques, and talented teams to succeed—and also, an AI-powered competition analysis tool! But first—why is it so important to perform competition analysis? And putting together a comprehensive competition analysis takes considerable human effort. Without it, you risk everything on guesswork.

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15 Tips for Understanding Your Industry and Gaining a Competitive Edge

Aqute Intelligence

manufacturing or travel), their size and other attributes. For example, Aqute is in competititve intelligence, but the common use of that term includes SEO and SEM competitor analysis, which is not at all what we do. Understanding your use cases will help you understand your customers and your competitors.

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7 Strategies For Using Pinterest Analytics To Get Better Campaign Results

mention

If you want to dramatically improve the performance of your Pinterest content, you’ll need to stay diligent with data analysis and optimizations. Do they pin more travel content in summer and recipes during the holiday season? Look at what competitors (or similar brands) are pinning.

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Updates from Owler Q1 2021

Owler

Built on the Salesforce Platform, Kaptio delivers the entire end-to-end customer journey from lead, through to sale, in travel and post-trip, all whilst building a 360-view of your customer. The team at Kaptio is a group of tech geeks who love to travel and push innovation within the industry. Learn more about Kaptio ?

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Picking a Digital Marketing Niche for Your Agency

mention

So why should you fight this urge and choose the road less traveled? One of the effective strategies you can employ to help in your decision-making is the SWOT Analysis. This analysis can also assist you in understanding where you stand in the market and how to leverage your assets to penetrate a specific niche.

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How to Measure Brand Perception— and Why You Should

Netbasequid

Bad news seems to travel faster than good, so having social listening tools to view these individual posts is critical to monitoring brand perception. Using sentiment analysis tools , your brand can discover how consumers feel about you and how your company measures up against competitors on an emotional scale.

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