Cipher

MAY 5, 2021

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. The Market and Competitive Intelligence (M/CI) world is full of terms with subtle differences in both definition and usage. Competitive analysis is one such term.

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Analysis Competitive Competitor Analysis Competitive Intelligence 459

Aqute Intelligence

MARCH 30, 2023

Competitive intelligence enables your sales and marketing teams to differentiate your business from competitors. Below are some of the tools we use in competitor research for our customers to analyze competitors and understand what they are doing and what they plan to do next. Need a quote for competitor research?

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Cipher

MARCH 8, 2021

Big Data has transformed the world of business, allowing decision-makers to measure everything about their customers and their staff. But even with this level of information, many companies end up following a doomed strategy. That’s because they're missing the answers to two vital questions:

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Competitor Analysis Analysis Marketing Marketing 327

SpyFu

APRIL 5, 2024

The right software can make competitor analysis more informed, accurate, and efficient. Why Competitor Analysis Matters In today's fast-paced digital landscape, businesses can't afford to operate in a vacuum. But manually tracking their every move is time-consuming and inefficient.

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Cipher

SEPTEMBER 25, 2020

Looking for a market and competitive intelligence tool to improve competitor tracking, help your business become your industry’s leader and monitor market disruptors? We’ve put together a side-by-side review of three leading market and competitive intelligence tools: Crayon, Knowledge360, and Kompyte Analysis Software.

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Competitor Analysis Analysis Competitive Intelligence Competitive 325

Octopus

JANUARY 5, 2021

How to do Competitor Analysis in 2021 It is important to understand how to do Competitor Analysis in 2021. Most of us work within competitive markets. The post How to do Competitor Analysis in 2021 appeared first on Octopus Competitive Intelligence. So, keeping an eye.

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Competitor Analysis Analysis Competitive Intelligence Competitive 189

ArchIntel

MARCH 16, 2021

A recent blog entry on BiQ’s website describes marketing competitor analysis as an assessment of current and potential competitors’ strengths and weaknesses , an activity that aims to keep one’s enterprise on top of competitors at all times. ArchIntel™ -.

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Netbasequid

JUNE 28, 2022

On the surface, a competitor analysis helps brands identify competitors in an industry and reveals any winning marketing strategies. This intel can be benchmarked against your own data to give you a working idea of where you stand in the market. However, today’s competitive analysis goes well beyond that.

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Cipher

APRIL 14, 2021

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Competitive analysis is a central part of any market and competitive intelligence (M/CI) strategy.

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Analysis Competitive Competitor Analysis Competitive Intelligence 336

Crayon

OCTOBER 2, 2023

Is robust competitor analysis missing from your product launch plan? Find out how to optimize this key component in your GTM strategy.

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Analysis Competitor Analysis Competitive Marketing 325

Aqute Intelligence

AUGUST 23, 2023

Any successful marketing campaign accomplishes two key objectives. That’s why it’s important to carry out competitor analysis before determining your company’s marketing spend. Tracking your rivals’ successful marketing campaigns will give you insights on how to best execute your own.

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Analysis Competitive Competitor Analysis Marketing 130

SpyFu

APRIL 1, 2021

Conducting a high-level competitive analysis is crucial to your online success. Often, your most significant opportunities come from your competitors’ data. Keeping up with your competitors’ marketing strategies is a great way to identify their strengths and weaknesses. Which you can use for your marketing strategy.

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Competitor Analysis Analysis Research Marketing 108

Netbasequid

MAY 24, 2022

. Competitor analysis is a methodical examination of your category to see where your company stands. It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. The Steps: How to Do a Competitor Analysis .

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Competitor Analysis Analysis SWOT Data Mining 98

ArchIntel

JANUARY 20, 2021

Octopus Intelligence has published a new article that provides businesses with guidance on how to conduct a competitor analysis in 2021. Competitor analysis is a tool that evaluates the marketing strategies used by various companies operating within a certain market.

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Competitor Analysis Analysis Competitive Intelligence Competitive 104

Netbasequid

AUGUST 30, 2021

Don’t think for a moment that your competitors aren’t using online competitor analysis tools to keep tabs on you. Fortunately, there are many tools out there to keep you informed on different aspects of a competitor’s movements. As such, we’ll share our list of the best online competitor analysis tools for brands.

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Competitor Analysis Analysis Competitive Intelligence Gaming 98

Aqute Intelligence

APRIL 6, 2023

Knowing your competitor’s customers in sales is crucial to understanding what kind of product you want to offer and staying competitive when pricing is concerned. If you’re not marketing a product that your customers want, or your prices are too high compared to your competitor, this will harm your business.

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Competitor Analysis Sales Analysis Competitive Intelligence 130

mention

NOVEMBER 3, 2023

Given the speed with which online trends come and go as well as the growing number of internet users, marketers need to constantly monitor the media to be able to create strategies that convert users into customers. There are many reasons why marketers should add sentiment analysis to their tools for marketing analytics.

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Analysis Marketing Marketing Benchmarking 167

Netbasequid

DECEMBER 21, 2021

Whether your brand is new to the social listening game or you’ve been around the block a few times, a competitive analysis is a key ingredient in your overall market intelligence. For brands wanting to take competitive intelligence seriously, we’ll talk here about how to do a competitor analysis the right way.

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Competitor Analysis Analysis Matrix Competitive Intelligence 97

Aqute Intelligence

JULY 12, 2023

Software companies find themselves in a crowded market. In such a contentious, aggressive environment, conducting an efficient competitor analysis is extremely important. What’s useful for customers seeking B2B software is also useful for a developer looking to conduct competitor analysis.

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Analysis Competitive Competitor Analysis Competitive Intelligence 130

Aqute Intelligence

AUGUST 2, 2023

The total amount they spend on these pursuits is known as the marketing spend. By tracking the performance of a brand’s ads, you can gather competitive intelligence on how it is using its marketing spend as well as the kind of returns it is getting. AdForum Building your own advertising network is crucial.

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Aqute Intelligence

JULY 26, 2023

That’s why social search tools have become such an important part of any competitor analysis for marketing. In this post, we look at some of the most useful social search tools available online and share how you can use them for competitor analysis. Need a quote for competitor research?

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Analysis Competitive Competitor Analysis Competitive Intelligence 130

Data Hut

DECEMBER 13, 2022

Imagine a market where anyone can set up shop. Business owners had to pivot to match the trend of the market. It will help you understand your competitor's product, market, and growth strategy so you can make wise decisions for yourself. A competitive analysis isn't something most small businesses do regularly.

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Competitor Analysis Analysis Commerce Competitive 52

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. sales, product development team, marketing team).

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Competitive Intelligence Competitive Intelligence Intelligence 147

Aqute Intelligence

APRIL 4, 2023

and “how can I incorporate this into my competitive analysis projects?”. At each stage of your project, you’ll be taking the time to identify competitors, research strengths and weaknesses, find solid data and benchmark against your own business. So what questions make for a good competitor analysis project?

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Analysis Competitive Competitor Analysis Competitive Intelligence 130

Aqute Intelligence

APRIL 19, 2024

Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. Competitive intelligence (CI) involves gathering and analyzing information about your competitors and the market. Enhanced customer acquisition: Identify and target new market segments to expand the customer base.

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Competitive Intelligence Competitive Intelligence Intelligence 130

SCIP

JULY 19, 2021

How to Use Social Sentiment to Perform a Competitor Analysis. For any brand to succeed, awareness of competitors is mandatory. s never been a better use case for competitor analysis tools. positions in the market. Senior Director, CI & Market Research at Editas Medicine (Massachusetts).

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Competitor Analysis Analysis SCIP Competitive Intelligence 52

Smart Data Collective

SEPTEMBER 13, 2023

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Identify market gaps where you can shine.

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Data Hut

SEPTEMBER 16, 2022

We'll walk through exactly how to find out who your true competitors are and what other businesses should be considered when making decisions about running your business so that you can stay focused on what matters most. What is Competitive Pricing Analysis? Furthermore, this analysis will enable you to formulate your strategies.

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Competitor Analysis Analysis Commerce Competitive 52

Netbasequid

AUGUST 14, 2023

Companies need proper tools, techniques, and talented teams to succeed—and also, an AI-powered competition analysis tool! But first—why is it so important to perform competition analysis? And putting together a comprehensive competition analysis takes considerable human effort. Without it, you risk everything on guesswork.

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Analysis Competitive Airline Competitor Analysis 52

M Brain

DECEMBER 10, 2020

The post Competitor Analysis Helps You to Focus on the Right Issues appeared first on M-Brain Market & Media Intelligence Solutions.

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Competitor Analysis Analysis Intelligence Intelligence 52

Aqute Intelligence

DECEMBER 27, 2023

Here’s what you can get: High-level overviews & frameworks These industry giants are renowned for providing comprehensive, detailed overviews of markets and industries. This framework offers a visual illustration of where the market is heading, its level of development, and all its players.

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Competitive Intelligence Competitive Competitive Landscape Intelligence 130

Aqute Intelligence

MARCH 2, 2023

Marketing is a common focus of most competitive intelligence projects. What is the competitor’s messaging? The same key questions come up in frequently in many competitor analysis projects. How does the competitor demonstrate ROI? How does the competitor customize its messaging for enterprise vs small business?

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Aqute Intelligence

AUGUST 16, 2023

You can use the tools in this post to conduct a comprehensive competitive analysis that includes customer lists. By letting you carry out deep dives into the browsing behavior of a website’s users, Similarweb lets you identify new market segments for your brand. Apps Run the World Our smartphones have become our constant companions.

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Competitor Analysis Competitive Intelligence Analysis Market Segmentation 130

ArchIntel

MAY 12, 2021

Jennifer Knauff , director of customer success at competitive intelligence company Cipher Systems , has posted a blog post that provides data sources recommended for organizations conducting competitive analysis research. Another is OANDA , which is ideal for competitive analysis research.

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Analysis Research Competitive Competitive Intelligence 118

Aqute Intelligence

JULY 5, 2023

Read on to learn exactly how you can leverage these tools in your competitor analysis strategy. Popular job platforms have revolutionized the recruitment process by making it easier for employers to find top talent while offering valuable insights into their competitors’ activities. Ready to take it one step further?

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Analysis Competitive 130

Smart Data Collective

JULY 31, 2019

Link building is one of the best online marketing strategies in use today, thanks to its synergy with other marketing strategies and its incredibly high return on investment (ROI). So why are data analysis skills so important here, and what steps can you take to improve your results? The Role of Data Analysis.

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Aqute Intelligence

AUGUST 30, 2023

Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. When selecting salespeople, target those who directly interface with customers and competitors. Your sales team.

Competitive Intelligence 130

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