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Consumer & Market Intelligence Sophistication is a Key Indicator of Business Success

Netbasequid

Both consumer intelligence and market intelligence offer a definite edge. Getting the edge with emerging market insights. Between 2018 and 2020, marketers’ adoption of the tech jumped from 29% to 84%. Are they anxious to get out and travel, or are they content to lie low and save their money? Demographics.

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Competitive Intelligence Tips for DTC Brands to Master Digital Transformation

Netbasequid

Here we’ll look at a few competitive intelligence tips for direct-to-consumer (DTC) brands to master their digital transformation. Dialing in your competitive intelligence and consumer intelligence to what other brands are getting right means efficiency. But that doesn’t mean cutting corners.

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Market Intelligence for Emerging Markets

Fuld

Why is market intelligence important? Market intelligence is important for any company – whether that company is seeking growth or just working to maintain share. Markets are dynamic and any number of asymmetric and unknown forces can be at play. Some of the most common questions we hear from clients.

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Why Sentiment Analysis Tools Matter in 2021 and Beyond

Netbasequid

. Choosing the right sentiment analysis tools to handle your unstructured data is supremely important. Besides the ability to parse voluminous datasets down to a granular level, your sentiment analysis tools must be accurate. In this post, we’ll explore why sentiment analysis tools matter in 2021 – and beyond.

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US Aerospace Sector Poised to Take Off After Pandemic Slowdown

ArchIntel

The commercial side is seen to bounce back slower due to the pandemic’s impact on air travel. Analysts predict that the road to recovery will be marked by intense competition among industry players. Overall aircraft order and delivery figures for 2020 show the extent to which COVID-19 shook up the industry.

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What Is Market Entry Research and Why Is It Important?

Netbasequid

Thanks to technological advances in the field, market entry research can now be done more quickly, inexpensively, and accurately. NetBase Quid® is a prime example of how far the field has come with AI-backed consumer and market data collection, analysis, and sharing. An exploration of art production patents. Cultural norms.

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How to Write Your Best Brand Positioning Statement

Netbasequid

Far from it, you will notice that much of the process depends on collaboration with others, especially in the marketing department. Or shared worries around travel plans: 2. It may be a feature purposefully built into the product or you may have discovered, through consumer intelligence, what is most appealing about your offering.

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