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The 10 Best Competitor Analysis Tools for 2024

SpyFu

The right software can make competitor analysis more informed, accurate, and efficient. Why Competitor Analysis Matters In today's fast-paced digital landscape, businesses can't afford to operate in a vacuum. But manually tracking their every move is time-consuming and inefficient.

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Top 10 Questions to Ask in Competitive Analysis Projects (Deeper Dive)

Aqute Intelligence

and “how can I incorporate this into my competitive analysis projects?”. At each stage of your project, you’ll be taking the time to identify competitors, research strengths and weaknesses, find solid data and benchmark against your own business. So what questions make for a good competitor analysis project?

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Find competitors’ customers using public sources

Aqute Intelligence

And it can help a company benchmark their own success e.g. by comparing how many Fortune 500 companies a company and its competitors have, or how many customers in an industry, and so on. You don’t always have to pay an agency to find who are your competitors’ customers. For example, you may want to know if Apple uses SAP.

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How Competitive Analysis Will Benefit Your Company

Owler

What is a Competitive Analysis? Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. You can gain vital information from a critical analysis of your target market.

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The 12 best market research tools for reliable data analysis in 2023

ATTEST

Plans start at $49/month Yes No Market research, industry analysis, trend forecasting 12 market research platforms & tools for accurate analysis Use these top tools and market research software platforms to gather informed insights about your target audience. Best uses: you want to launch a survey for solid market research.

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When clients ask us to analyze their own business

Aqute Intelligence

We sometimes get asked by clients whether we can conduct ‘competitoranalysis of their own business. It can be useful alongside analysis of competitors, as it provides a like-for-like comparison for competitive benchmarking, conducted by the same research vendor. Potential sources might be on their guard.

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How to Conduct Competitive Intelligence Research

Owler

Expand your competitive landscape by considering related industries and determining potential competitors from lateral sectors. Having access to a substantial amount of information can give your business unprecedented data about your customers and their competitors—quantitative and qualitative alike.