Contify

NOVEMBER 3, 2020

Contify, the AI-enabled market and competitive intelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. SCIP is the largest non-profit community of Strategic & Competitive Intelligence leaders.

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SCIP Competitive Intelligence Competitive Intelligence 52

SCIP

JANUARY 11, 2021

Using Total Addressable Market for CI Modeling. While the size of a market is critical to understanding its attractiveness, many CI professionals under-utilize Total Addressable Market as part of their modeling. Common pitfalls when working with incomplete market data. Help SCIP Grow and Earn Rewards. KEY TOPICS.

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SCIP Benchmarking Marketing Marketing 52

Ellennaylor

MAY 1, 2018

Last week, I gave a webinar for the Minnesota SCIP chapter entitled, Win/Loss Analysis: How to Capture and Keep the Business You Want. It was moderated by Michelle Winter of SCIP and Julie Johnson , Minnesota SCIP chapter leader. They also won’t give a Win/Loss interview for free. That is the essence of Win/Loss.

Loss 40

Loss Win SCIP Value Chain 40

SCIP

JUNE 7, 2021

Crayon/SCIP research has shown that 61% of organizations have seen a positive revenue impact from CI. Companies that effectively use tools like battlecards or win/loss see even greater returns.? best practices for CI to support sales, marketing, and go-to-market success, SCIP has 2 workshops planned. Maximize ROI?

Battlecard 52

Battlecard SCIP Win Sales Enablement 52

SCIP

OCTOBER 13, 2021

Join us for 2 days of insights from 15+ leaders in competitive strategy, product marketing, sales, a. SCIP is pleased to share an invitation for our members to attend the first-ever Competitive Enablement Summit (Oct. Sponsored Content from SCIP partner Klue. 27-28), a free virtual event that we're supporting. Register now.

Competitive 52

Competitive SCIP Competitive Intelligence Win 52

SCIP

MAY 3, 2021

"By approximating real-world behavior, mathematical modeling and simulation can be used to highlight important trade-offs and assumptions associated with various strategic choices , forecast market demand under different scenarios, and help managers understand and predict competitive responses or customer behaviors.". READ THE ARTICLE.

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SCIP Battlecard Competitor Analysis Competitive Intelligence 52

SCIP

MAY 18, 2021

This new CI Magazine article shows that there is a great need and opportunity for big data to help better orient the strategy of companies, especially those competing in global markets. Learn how to segment data to anticipate competitor activity & generate nuanced insights about your market. Help SCIP Shape the Future!

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SCIP Battlecard Competitive Intelligence Business Environment 52

ArchIntel

OCTOBER 23, 2020

Market intelligence is a part of competitive intelligence because you have to understand the market that you’re working in, the barriers to entry, the technologies, the players and the customers.”. “In terms of success, we want to help our client make winning decisions, and in turn, make money.

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Competitive Intelligence Competitive Analysis Intelligence 104

SCIP

OCTOBER 18, 2021

New SCIP IntelliCast episode: Cyber Criminals, Biased AI & Autonomous Rockets: Things That Go Bump i. Upcoming SCIP events. Several SCIP members, including Board Chair Jay Nakagawa of Dell and Clara Smyth of Slack are featured speakers at the first-ever Competitive Enablement Summit , a free virtual event Oct. KEY TOPICS.

Counterintelligence 52

Counterintelligence SCIP Competitive Intelligence Win 52

SCIP

JULY 29, 2021

Upcoming training & certification through SCIP. Over 1,500 professionals, from CI directors to Product Marketers, have successfully completed SCIP trainings, giving us an average "overall value" score of 4.9 Tools & Practices to Boost Go-To-Market Success. "I Foundations of Market & Competitive Intelligence.

SCIP 40

SCIP Competitive Intelligence Sales Enablement Win 40

SCIP

MAY 25, 2021

Upcoming training & certification through SCIP. Over 1,000 professionals, from CI directors to Product Marketers, have successfully completed SCIP trainings, giving us an average "overall value" score of 4.9 SEPTEMBER - Tools & Practices to Boost Go-To-Market Success. TRAINING & CERTIFICATION. LEARN MORE.

Battlecard 40

Battlecard SCIP Competitive Intelligence Sales Enablement 40

SCIP

SEPTEMBER 17, 2021

How CI Can Enable Sales & Marketing Success. Strategic & Competitive Intelligence Professionals (SCIP). New speakers from Bayer, Thermo Fisher, Red Hat & Automation Anywhere added to workshop on How CI Ca. VIRTUAL WORKSHOP & CERTIFICATION. New Speakers Announced. Registration Closes Sept. Bayer Pharmaceuticals).

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SCIP Pharmaceutical Competitive Intelligence Loss 52

SCIP

NOVEMBER 8, 2021

Are you interested in being featured in a webinar or being interviewed by SCIP? What department has been hardest to win over to CI? What's a good book that discusses market data validation? New CI jobs on SCIP Job Board. New Events. and offer a preview of IntelliCon. How have you earned their trust? Visit Workplace.

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SCIP Briefing Competitive Intelligence Win 40

SCIP

FEBRUARY 17, 2021

Last week, we held our 10th virtual workshop, Foundations in Market & Competitive Intelligence. That's a win-win. Here are a few examples from last week's workshop: "If you're just starting out in Competitive Intelligence, or have several years of experience but want a more solid baseline, this SCIP workshop is great.

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SCIP Competitive Intelligence Win Knowledge 52

Netbasequid

AUGUST 2, 2021

When it comes to understanding your industry and the competitive environment within it, data analytics and social listening tools are your best defense against a crowded market. In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification. but are known as “saloons” in Europe.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Ellennaylor

SEPTEMBER 16, 2017

I was blogging about competitive intelligence at SCIP’s 2009 annual conference in Chicago. SCIP always provides attendees longer learning opportunities at pre-conference sessions that are a half or full day. I always look forward to our WLC (Women’s Leadership Council) cocktail party at SCIP conferences.

Competitive Intelligence 40

Competitive Intelligence SCIP Competitive Intelligence 40

Netbasequid

JUNE 7, 2022

As we shared in a recent webinar with SCIP, How to Accelerate Your Business with Continuous Competitive Intelligence , consumers are well aware that brands need them, and they aren’t afraid to jump ship if they don’t like something. Whitespace Identification for the Win. Is there a gap in a specific market?

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Intelligence Intelligence SCIP Restaurants 97

Markets and Markets

JULY 22, 2020

In Crayon’s SCIP report, it was found that 95% of CI professionals struggled with at least one of the following areas –. With the competitive landscape constantly changing, it is imperative to stay on top as the market shifts can happen at unexpected times. Win rate, or competitive win rate specifically.

Competitive Intelligence 40

Competitive Intelligence Competitive Intelligence Intelligence 40

Netbasequid

MAY 3, 2022

As we shared in a recent webinar with SCIP, How to Accelerate Your Business with Continuous Competitive Intelligence , the rapidly changing market landscape is driving brands’ competitive dynamics – or it should be. The same goes for marketing campaigns and content creation.

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Intelligence Intelligence SCIP Competitive Intelligence 98

Netbasequid

MARCH 8, 2023

Each year brings changes in the market, offering both opportunities and warning of imminent threats to brands. And each year, brands sink or swim depending on how they leverage their consumer and market knowledge. It can help you identify gaps in the market, develop better products, and reach your customer base more effectively.

Analysis 98

Analysis Competitive Intellectual Property Competitive Landscape 98

Netbasequid

JANUARY 27, 2022

SCIP – Strategic & Competitive Intelligence Professionals – defines competitive intel as, “a discipline that enables organizations to reduce strategic risk and increase revenue opportunities by having a deep understanding of what has happened, what is happening, and what may happen in their operating environment.”

Competitive 97

Competitive SCIP Airline Industrial Espionage 97

Netbasequid

JULY 18, 2022

And this was clear in a recent webinar hosted by SCIP as two NetBase Quid data experts, Alexis Nigro and Harvey Ranola, walked the audience through enriching their market research with deep-level data analysis. Predicting shifts in the market is one of the most important things brands are concerned with today.

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SCIP Competitive Intelligence Matrix Market Research 98

Academyci

JUNE 16, 2020

Tell me what you think it might mean for our on-time-delivery performance in Eastern Europe, and maybe even that we should look at an acquisition before our competitors in order to shore up supply and take market share. Sure, working with the usual suspects like R&D, Sales, Marketing, Strategy, but also Service, Supply Chain, HR, etc.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52