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US Cybersecurity Industry Seen to Get Windfall Due to Growing Threats

ArchIntel

These are some of the industry’s more notable competitive intelligence professionals who will be generating the insights to give their companies an edge. Executive Profile: Tina Stewart, Vice President of Global Marketing at A10 Networks. Executive Profile: Scott Emo, Director of Product Marketing for Security at Anitian.

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9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

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Lever Opens Senior Product Marketing Manager Position

ArchIntel

According to Lever’s LinkedIn post, the successful applicant will work with a cross-functional team to develop new customer- and value-oriented content, including thought leadership collateral and sales enablement tools. The applicant will also do research on market trends and work with other departments to launch new products.

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Creating a competitive intelligence battlecard to help a client win new business

Fuld

Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. For a sample copy of this battlecard, please contact: Christian Schena. Download Case Study PDF.

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Demand for Cybersecurity Seen to Grow as Pandemic Lingers

ArchIntel

In a marketplace that has suddenly been made more fertile by crisis, it will be up to each cybersecurity company’s competitive intelligence professionals to generate the insights needed to give them the distinct advantage. These are the profiles of some of them. Vijay Upadhyaya Director Palo Alto Networks.

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AI Market Expected to Post Unparalleled Growth in Pandemic Era

ArchIntel

Competition in the industry is seen to expand in conformity with the expected rise in AI spending. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities. These are some of their profiles. Deb Miedema Head of CI Google.

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Owler Launches Owler Max, the Ultimate Sales Companion Tool to Empower Sales Professionals

Owler

Owler Max is a fresh sales enablement offering providing actionable insights on target accounts, allowing sales professionals to work faster and smarter. The platform slashes sales research time, providing sales teams with up-to-date data, insights, and business news all in one place - on Owler’s Max platform.

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