Cipher
MARCH 24, 2021
As a Product Manager (PM) or Product Marketing Manager (PMM), you’re trying to keep a number of plates spinning simultaneously. You have to manage your product(s) and their positioning, you have to monitor the changing needs of your customers, and you have to help bring new products to market.
Cipher
OCTOBER 14, 2020
Competitive Intelligence sounds sexy. It’s strategic. Or it can be. It’s weighty. Huge books are written about it. It’s valuable. Careers are made on it.
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CIO
NOVEMBER 21, 2023
But for a select few, the deeper challenges of departmental technologies being funded, procured, and managed without IT involvement are the missed opportunities to better engage and fulfill departmental technology needs. Following are seven steps to guide this transformation for competitive advantage.
Cipher
MARCH 30, 2021
No matter how sophisticated your market and competitive intelligence (M/CI) function is, it often makes sense to work with a third-party vendor.
Cipher
MARCH 25, 2021
Market and competitive intelligence (M/CI) is an essential component of successful organizations. There’s a network of stakeholders to manage, an unfathomable amount of data, and sometimes, a lack of clarity across the organization. But it’s a very complex field.
CIO
APRIL 25, 2024
Cloud cost management remains a critical CIO priority. For CIOs who may need to customize their cloud cost information streams or manage a complex cloud estate, do-it-yourself cloud cost management may be the way to go. And that’s all before considering the need to fuel new AI initiatives , which can push cloud costs up further.
CIO
JUNE 9, 2023
Such is the case with a data management strategy. That gap is becoming increasingly apparent because of artificial intelligence’s (AI) dependence on effective data management. For many organizations, the real challenge is quantifying the ROI benefits of data management in terms of dollars and cents. The second best time is now.”
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