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8 Key Steps to Help You Spot Competitor Analysis Trends in 2023

Crayon

Regardless of how your competitive landscape maps across the glass half empty/full spectrum, you need to understand the moves they’re making and, ideally, their endgame. Effective competitive intelligence requires constant aggregation and analysis in order to turn information into actionable insights. It ain't easy.

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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. In this blog post, we will explore what a competitive analysis report is, why it’s important, and how you can create one for your business.

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Using OANDA for Competitor Analysis

Cipher

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Would you be surprised if I told you, highly competitive companies usually know the most about their competitors? What is Competitive Analysis? No you would not.

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Patent search tools for competitor analysis

Aqute Intelligence

This information can guide product development strategies, inform marketing campaigns, and help companies understand the competitive landscape better. This tool is crucial for marketing teams as it helps shape competitive positioning, support product messaging, and provide insights for strategic decision-making.

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Sentiment Analysis: Understanding Perception for Better Marketing

mention

Sentiment analysis offers a dynamic lens through which marketers can gain invaluable insights into the thoughts, attitudes, and emotions of their customer base. Often referred to as opinion mining, sentiment analysis is a computational technique that involves the extraction of subjective information from textual or verbal data.

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Three Frameworks for Processing Competitive Analysis Data

ArchIntel

There are three competitive analysis frameworks a company can use to its benefit, according to Conor Bond , a content marketing and search engine optimization specialist at Crayon, the provider of a software-driven competitive intelligence platform. Another example is the groupings framework.

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Competitive Analysis Matrix - 6 Ways to Map Your Competitive Landscape

WideNARROW

A competitive analysis matrix is a way to illustrate your competitive landscape and easily see where you sit amongst your competitors. It is a popular choice for intelligence teams because you see a great deal of condensed information in one glance.