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Battlecards: a necessary sales resource

Primary Intelligence

Marketing or product development are the usually the departments that research and build competitive battlecards, and they use them for product enhancement or general marketing strategy. Done the right way, competitive battlecards can be a vital part of a sales professional’s arsenal in winning more deals. Make it available.

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Sales Battlecards: Best Practices That Will Help Your Sales Reps Win More Deals

Evalueserve

Understanding Battlecards: What are they? Sales battlecards enable your entire sales force to win when faced with a competitive deal. When building out your battlecards, it’s important to know what information you should have readily available. What information will be essential in this meeting? Value Matrix.

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Primary Intelligence Partners with Crayon to Launch the First Ever Technical Integration that Combines Win-Loss Data Analysis with Competitive Intelligence

Primary Intelligence

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

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5 Competitive Intelligence Platforms for B2B Technology Companies

Aqute Intelligence

They allow sales and marketing teams to analyze rival activities, understand their messaging and even track their marketing investments using their battlecards feature. Now's the time to up your competitor analysis game and Aqute Intelligence invites you to dive deep into the world of strategic insights.

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5 Competitive Intelligence Templates to Use in AlphaSense’s Notebook

Alpha Sense BI

This is why we’ve spent so much time developing a Notebook product that seamlessly integrates into our existing market-leading research and analysis tools. Battlecard The teams that are selling and those that are conducting competitive research are typically not synonymous, and certainly not at large organizations.

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Effective Sales Enablement

Primary Intelligence

Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales. Link buyer personas to the right information. Battlecards.

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How Sales Experience Impacts Deal Outcomes

Primary Intelligence

Sales Experience Analysis. By running a sales experience analysis program, you’ll be able to collect buyer feedback from all your rep’s deals, so that you can get first-hand, unbiased insight into why your rep really wins and loses. Optimizing your Sales Experience to Increase Win Rates.

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