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12 most popular AI use cases in the enterprise today

CIO

To gain a better understanding of how companies are putting AI to practical use, consultancy Deloitte surveyed 2,620 global business leaders, across 13 countries, as part of its Fueling the AI Transformation report.

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AI marketing: How to leverage the innovative tech for e-commerce

bazaarvoice

AI has substantial benefits and applications in marketing in fact — so it’s time e-commerce companies got on board to leverage this transformative technology. AI can streamline customer service and product management, and analyze insights for e-commerce companies. Especially when it comes to AI marketing. How AI marketing works.

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7 Tips for Text Analysis Success

Netbasequid

Text analysis is the process of sorting, analyzing and gaining insight from text sources. Your approach to text analysis allows you to quickly gain broad understanding of overarching themes in your data sources or dial down further to paint with a fine brush. However, the world of text analysis can be a bit intimidating.

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Distributed Banking: Optimizing Channels for Deposit Growth

Acoustic

A business bank account can be opened within Intuit QuickBooks. Banking is evolving to an approach quite similar to the distribution model of airline ticket sales. Airlines optimize sales performance by balancing the distribution of bookings across channels, for which banking will need to adopt a similar strategy.

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Using zIIP to optimize value from your IBM Z® investments

IBI

Consider a large travel technology business that’s a client of both IBM and IBM Business Partner ibi, a TIBCO company. Its business-to-business (B2B) travel commerce platform helps connect travel providers – including massive travel websites, travel agencies, and airlines – with buyers.

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Distributed Banking: Optimizing Channels for Loan Growth

Acoustic

Some airlines, particularly low-cost carriers, opted out of providing seatback in-flight entertainment. The smartphone and tablet era enabled airlines to innovate with in-flight WiFi, leapfrogging into streaming entertainment with a bring-your-own-device model.

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5 Ways Your Brand Can (and Should) Use Big Data

ATTEST

Lots of businesses are doing it, and doing it well, but other companies are still on the periphery of this trend, worried about the investment in both time and money required to get to grips with it. Use case 3: Using big data to guide business direction. Times have changed now. The decision paid off.

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