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Tech leaders weigh in on the upside and flipside of generative AI

CIO

We ran workshops with every division of our business, educating them on the accelerating innovation in this area, brainstorming opportunities and risks. The potential is highly positive and impactful, particularly as a research tool or one which gives an initial, albeit fully formed, answer.

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8 Dos and Don’ts for Your Startup’s PR Pitch

mention

The number of startups is growing at a faster rate than before. Around 305 million startups are currently operational around the world. The ever-growing startup scenario has made it more challenging for businesses to reach their audience and build a successful brand. Set Actionable Goals. Keep It Simple.

Startups 284
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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. Let customer and competitor research guide you. In the growth phase, you have the advantage of early adopters and data to tailor marketing (and product development) strategies based on customer experiences.

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What Is The Difference Between Business Intelligence And Analytics?

Datapine Blog

BA is looking in front of you to see what is going to happen.” – Mark van Rijmenam, CEO / Founder at BigData-Startups. Very large scale and expensive research trials are often done just to find evidence of causal relationships. “BI is looking in the rearview mirror and using historical data. BI and Analytics Dismantle Assumptions.

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Amazon vs. Google: Decoding the World's Largest E-commerce Search Engine

Moz

Google was built on a foundation of scientific research and academia, with a mission to; “Organize the world’s information and make it universally accessible and useful” — Google. Even if you’re confident that you have a supplier advantage, it’s worth checking your top-selling products and optimizing pricing where possible.