ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. All too often, brands are so focused on what they’re doing, they aren’t paying attention to what their competitors are up to. What is competitive analysis? Competitive analysis is a form of market intelligence. How to do competitor analysis.

Analysis 52

Analysis Competitive SWOT Marketing 52

Alpha Sense BI

APRIL 26, 2024

Ideally, your competitor monitoring tool should do most of the heavy lifting so your teams can focus on strategic analysis, planning, and decision-making that drives your business forward. It also lacks advanced search capabilities, such as keyword and synonym recognition, thematic search, and sentiment analysis.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

SpyFu

APRIL 29, 2021

In digital marketing, a sea of data on your competitors is only a Google search away, but just because you can find data doesn’t mean you can easily learn from it. Since there is no perfect one-size-fits-all tool in competitor analysis, you’ll need an entire set of tools, each specializing in its own area of competitor research.

Competitive 75

Competitive Analysis Competitor Analysis Research 75

Aqute Intelligence

FEBRUARY 22, 2023

Many companies avoid doing this because it requires effort, so taking the time to analyze your industry will give you an advantage over many of your competitors. Identifying your competitors is important in itself for many reasons, such as being able to target their customer base, or benchmarking your offering.

Competitive 130

Competitive Retail Competitor Analysis Travel 130

Owler

FEBRUARY 2, 2022

Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses? How much do competitors charge for their product or service offerings? What advantages do they have that I don't have? What are their challenges that I can address with my offerings?

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

Netbasequid

MAY 3, 2023

Additionally, it’s crucial to consider the tool’s capabilities – some may be priced high but offer limited features, while others may include valuable tools like sentiment analysis or natural language processing. Additionally, real-time monitoring allows you to take advantage of your consumers’ wants and desires.

Benchmarking 97

Benchmarking Analysis Competitive Gaming 97

Netbasequid

NOVEMBER 23, 2022

To separate valid signals from the noise, users can take advantage of its keyword targeting, data filtering, and brand monitoring features. They can also conduct comprehensive competitor analysis through battlecards, campaign tracking, and consumer feedback features. Mentionlytics. This helps with campaign optimization.

Benchmarking 98

Benchmarking Analysis Competitor Analysis Battlecard 98

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

Netbasequid

MAY 21, 2021

This means, whether you opt to use their three other tool options or not, you’ll likely need some additional analysis to help you along. Use geo-location specific analysis to understand your brand health at a global, regional, or local level. Guide your company through Unmetric’s Facebook reporting and historical analysis.

Marketing 98

Marketing Marketing Benchmarking Analysis 98

Netbasequid

JANUARY 17, 2023

Then you can apply NLP sentiment analysis to analyze unstructured conversations and reveal the emotions behind consumers’ words. Beyond text-based posts, visual analytics features make it easy to break down images, memes, emojis, and other rich media formats so they can be factored in during sentiment analysis.

Profiling 98

Profiling Competitive Intelligence Benchmarking Analysis 98

Netbasequid

OCTOBER 24, 2022

In the former, you would just be more focused on current data, creating benchmarks as you go. To evaluate and tweak any campaign strategy, take advantage of emerging opportunities, and prevent potential eventual crises, you need real-time data and social media monitoring. Performing Competitor Analysis.

Due Diligence 75

Due Diligence Competitor Analysis Competitive Intelligence Benchmarking 75

Alpha Sense BI

DECEMBER 11, 2023

From automating data analysis and forecasting to generating personalized investment recommendations, this iteration of AI is revolutionizing the way financial professionals work. Earnings Analysis : Training models on historical earnings reports allows generative AI algorithms to produce insights and predictions about future earnings.

Algorithm 59

Algorithm Finance Due Diligence Benchmarking 59

Netbasequid

FEBRUARY 20, 2021

When you have a strategy in place for using competitive market intelligence tools, like Quid , you’re setting yourself up to be successful: · Drive new business pitches. · Measure brand perception. · Map customer reviews. · Conduct competitive analysis. · Discover cultural patterns. · Gather creative inspiration.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

E2M

AUGUST 8, 2022

But there is one notable advantage – you can send a personalized message to your target audience. Why Do You Need Competitor Analysis? The third most important ingredient you need is competitor analysis. Because competitor analysis helps you identify: Who are your clients competing against?

Business 57

Business Benchmarking KPI Profiling 57

Netbasequid

JUNE 23, 2023

It keeps you well-informed about your competitors and the larger competitive landscape, empowering you to make strategic business decisions. Taking an active approach to monitoring your competitors gives you a competitive advantage, ensuring you stay ahead in your industry. Determine if you require real-time monitoring (you do!),

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Netbasequid

MARCH 19, 2021

It can create a variety of dashboards that offer competitor analysis , brand benchmarking, influencer identification, news vs social conversation comparisons, consumer journey mapping, brand health monitoring, crisis management and more. And having first mover advantage is a definite plus as well. billion US by 2025.

Competitor Analysis 98

Competitor Analysis Travel Win Benchmarking 98

Netbasequid

MAY 1, 2023

The market for Competitor Analysis Tools has experienced substantial growth and expansion in recent years (an expected annual growth rate of 13.8% (CAGR 2023 – 2030)). Creating a competitive analysis provides a strategic advantage by comprehensively understanding the competition. billion by 2023.

Competitive Intelligence 52

Competitive Intelligence Competitive Benchmarking Business Intelligence 52

Netbasequid

MARCH 7, 2023

Social Media Intelligence is an overarching term covering a few key areas of social analytics, including social media monitoring and social media listening , with a focus on Competitor Analysis. Social Sentiment Analysis— It’s more than just red and green colors indicating good or bad feelings.

Benchmarking 52

Benchmarking Competitor Analysis Analysis Innovation 52

Netbasequid

SEPTEMBER 29, 2021

Benchmarking is easy here too. Perform a competitor analysis, compare news vs social, use one of hundreds of filters or themes to see how your brand stacks up in the customer service department, or how you’re viewed in relation to any social justice issue. 10) Raven Tools. 17) Keyhole.

Benchmarking 98

Benchmarking Profiling KPI Analysis 98

Netbasequid

JANUARY 20, 2021

BUDGET AND ANALYSIS CONSIDERATIONS FOR BRANDS. Being able to back-up a sound bite with sentiment analysis that makes sense is very important. Even then, however, they don’t all have the cutting-edge advantages of comprehensive analytics tools that are meant to grow with the industry. Strategic risk and M&A analysis.

Marketing 116

Marketing Marketing Profiling Competitor Analysis 116

ATTEST

AUGUST 4, 2022

Agility and speed are key ingredients to gaining a competitive advantage. Look for a tool that also allows you to track competitors. Tracking your own brand is vital, but your own brand health metrics don’t mean much if you don’t also keep an eye on your competitors. This means you can act in the moment.

Marketing 52

Marketing Marketing Competitor Analysis Research 52

ATTEST

AUGUST 4, 2022

Agility and speed are key ingredients to gaining a competitive advantage. Look for a tool that also allows you to track competitors. Tracking your own brand is vital, but your own brand health metrics don’t mean much if you don’t also keep an eye on your competitors. This means you can act in the moment.

Marketing 52

Marketing Marketing Competitor Analysis Research 52

SpyFu

AUGUST 19, 2021

Thus, the benchmarks for every industry will vary. You can use this special offer to your advantage to increase your PPC conversions too. You can use SpyFu’s competitor analysis feature for this. The tool will pull up a comprehensive list of all the organic keywords for which your competitors are ranking.

IT 105

IT Competitor Analysis Benchmarking Profiling 105

Netbasequid

APRIL 20, 2021

KEEPING AN EYE ON COMPETITORS: Competitive intelligence alone is really worth the price of admission, and it’s one reason social listening tools are a must. Everything your shared audience thinks and feels is available to you – and you better believe your competitors are taking advantage of it. Sure, you would. CrowdBooster.

Analysis 105

Analysis Management Algorithm Profiling 105

Netbasequid

DECEMBER 20, 2020

KEEPING AN EYE ON COMPETITORS: Competitive intelligence alone is really worth the price of admission, and it’s one reason social listening tools are a must. Everything your shared audience thinks and feels is available to you – and you better believe your competitors are taking advantage of it. Sure, you would. CrowdBooster.

Analysis 98

Analysis Management Algorithm Profiling 98

Netbasequid

MARCH 7, 2022

KEEPING AN EYE ON COMPETITORS: Competitive intelligence alone is really worth the price of admission, and it’s one reason social listening tools are a must. Everything your shared audience thinks and feels is available to you – and you better believe your competitors are taking advantage of it. Sure, you would. CrowdBooster.

Analysis 52

Analysis Management Marketing Marketing 52

Datapine Blog

SEPTEMBER 1, 2020

They come in handy to manage the results, but also the most important aspect of any analysis: the presentation of said results, without which it becomes hard to make accurate, sound decisions. Any market analysis report example worth its salt will allow everyone to get a firm grip on their results and discoveries on a single page, with ease.

Market Research 99

Market Research Marketing Research Research KPI 99

Zoominfo

AUGUST 7, 2018

Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Another benefit is the competitive analysis feature.

Marketing 178

Marketing Marketing Competitor Analysis Market Intelligence 178

Zoominfo

AUGUST 7, 2018

Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Another benefit is the competitive analysis feature.

Marketing 130

Marketing Marketing Competitor Analysis Market Intelligence 130